BadgeHQ vs Hextom: Upsell Sales Boost
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for BadgeHQ, Nov 3, 2026 for Hextom.
The short answer
- Both list a free plan. Paid plans start at $9.99/month for BadgeHQ and $9.99/month for Hextom.
- Hextom lists 43 features BadgeHQ’s listing doesn’t mention, including Animations, Auto-position, Backgrounds.
Head to head
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · Announcement bar
- · Product badges
- · Trust badges
Growth
- · All 6 features unlocked
- · Free shipping bar & sticky cart
- · Unlimited badges
Pro
- · Advanced page targeting
- · Everything in Growth
- · Priority support
Free
- · $200 lifetime attributed revenue
- · 1 active campaign
- · BOGO, bundle, volume & promo discounts
- · Free shipping rewards on any offer
- · One-click post-purchase upsell
- · Payment badges & product page message
Starter
- · $500/mo attributed revenue incl.
- · 5 active campaigns
- · Custom widget positions
- · Everything in Free
- · Get-it-by, pre-order & date timers
- · Image labels, stickers & card messages
Growth
- · $2,000/mo attributed revenue incl.
- · Campaign scheduling
- · Customer tag & previous-order targeting
- · Everything in Starter
- · Geo location & markets targeting
- · Product-tag targeting
Pro
- · $5,000/mo attributed revenue incl.
- · Built for high-volume stores
- · Everything in Growth
- · Up to $300/mo overage usage
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureBadgeHQ is an all-in-one conversion toolkit for Shopify stores. It lets merchants add trust badges to build customer confidence, product badges to highlight sale or new items, a free shipping progress bar to increase average order value, a sticky add-to-cart bar to keep purchasing easy on product pages, announcement bars to promote offers, and countdown timers to create urgency.
Sell more per order with upsell, BOGO, product bundle, volume and one-click post-purchase offers, and smart recommendations. Discounts apply automatically, no codes to manage. Add urgency and trust with countdown, get-it-by and low-stock timers, image labels and sales stickers, and payment and trust badges. An AI assistant suggests offers and sets them up.
- Trust badges that build confidence and increase purchase completion rates.
- Free shipping progress bar that update live as customer add items to their cart.
- Sticky add-to-cart bar that stays visible while customers browse product pages.
- Countdown timers that create urgency and drive faster purchase decisions.
- 30+ widgets, tools to promote sales, fully customizable, 1-click to configure
- Display on every page including home, collection, product, cart, checkout pages
- Countdown timer, stock countdown, image labels, stickers, BOGO, upsell
- Free shipping message, get-it-by timer, trust badges, payment badges
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  BadgeHQ |  Hextom |
|---|---|---|
| Detected stores | Not published | 6,787 |
| Net store change, 28 days | 0 | −2,354 |
| Stores added, 28 days | Not enough data | 19 |
| Big-brand share | Not enough data | 10% |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | Not published | United States, United Kingdom, Australia |
Reviews
| Measure | BadgeHQ | Hextom |
|---|---|---|
| App Store rating | Not published | 4.8 ★ |
| App Store reviews | Not published | 10,864 |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | 28% |
FAQ
BadgeHQ and Hextom: common questions
- Is BadgeHQ or Hextom cheaper?
- Both list a free plan. Paid plans start at $9.99/month for BadgeHQ and $9.99/month for Hextom. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- BadgeHQ lists 3 the others don’t mention, such as Cart page, Checkout page, Collection pages. Hextom lists 43 the others don’t mention, such as Animations, Auto-position, Backgrounds, Borders. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for BadgeHQ, Nov 3, 2026 for Hextom; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for BadgeHQ, Nov 3, 2026 for Hextom. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.