Back To Buy vs Folio: Notify Me
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for Back To Buy, Oct 13, 2026 for Folio.
The short answer
- Only Back To Buy lists a free plan. Paid plans start at $5/month for Back To Buy and $9.99/month for Folio.
- Back To Buy lists 10 features Folio’s listing doesn’t mention, including Alert settings, Auto-alerts, Back in stock.
Head to head
Free
- · 30 email notifications / month
- · 40 signups / month
- · Branding colours
- · Classic email template
- · Export data to CSV
- · Most wanted alerts
Basic
- · 100 email notifications / month
- · 120 signups / month
- · 2 email templates
- · Auto summary reports
- · Email support
- · Everything in FREE plan +
Advance
- · 3 email templates
- · 300 email notifications / month
- · 500 signups / month
- · Everything in BASIC plan +
- · Marketing Opt-In
- · Priority support
Ultimate
- · + Many more
- · 4 email templates
- · Early access to beta updates
- · Everything in Advance plan +
- · Notifications from your domain
- · Unlimited email notification
Free Plan
- · 10 Free Emails
- · Ability to Notify Customers manually
- · Customize Templates & Setting
- · Dashboard with statistics
- · Products & Notifications Listing
Launch Plan
- · 1000 Emails
- · Ability to Notify Customers manually
- · Customize Templates & Setting
- · Dashboard with statistics
- · Products & Notifications Listing
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureBack to Buy helps merchants reconnect with customers by sending notifications when products are restocked. The app integrates with Shopify so customers can request restock alerts directly from product pages. Merchants can personalize email templates, manage customer requests, and view alert activity — all from within the Shopify admin.
Our Shopify app empowers customers to subscribe effortlessly to out-of-stock products, ensuring they're the first to know when items are available again. With a user-friendly dashboard, merchants gain insights into subscription analytics, trending products, and recent activities.
- Automatically notify customers when sold-out products are available again.
- Choose from ready-made designs or personalize your own restock emails.
- Add a “Notify me when available” option directly on product pages.
- View, filter, and manage customer alert requests from your Shopify admin.
- Subscription Form: Allow customers to subscribe for back-in-stock notifications
- Dashboard: Provide Analytics of most wanted products, latest activity etc
- Customization: Options available to customize layouts, form and email templates
- Settings: Settings Page for merchants to set their preferences
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Back To Buy |  Folio |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Back To Buy | Folio |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Back To Buy | Folio |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $5/month(ahead) | $9.99/month |
| Longest free trial | Not listed | Not listed |
| Plans listed | 4 | 2 |
Listing
| Measure | Back To Buy | Folio |
|---|---|---|
| Shopify category rank | #163(ahead) | #217 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Nov 7, 2025 | Dec 27, 2023 |
| Languages | 1 | 1 |
| Developer | Tecmyer | Folio3 Software Inc. |
FAQ
Back To Buy and Folio: common questions
- Is Back To Buy or Folio cheaper?
- Only Back To Buy lists a free plan. Paid plans start at $5/month for Back To Buy and $9.99/month for Folio. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Back To Buy lists 10 the others don’t mention, such as Alert settings, Auto-alerts, Back in stock, Customer demand. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for Back To Buy, Oct 13, 2026 for Folio; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for Back To Buy, Oct 13, 2026 for Folio. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.