B2B Wholesale Hub vs SmartTrade Pro Wholesale B2B
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 4, 2026 for B2B Wholesale Hub, Oct 13, 2026 for SmartTrade Pro Wholesale B2B.
The short answer
- On the Shopify App Store: B2B Wholesale Hub 4.7 from 703 reviews and SmartTrade Pro Wholesale B2B 5.0 from 2 reviews.
- Paid plans start at $39/month for B2B Wholesale Hub and $25/month for SmartTrade Pro Wholesale B2B.
- B2B Wholesale Hub lists 16 features SmartTrade Pro Wholesale B2B’s listing doesn’t mention, including Auto-email responses, Draft orders, Email notifications.
Head to head
Wholesale, B2B, Volume & Bulk Discounts, Custom Pricing & More
- United States
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Basic
- · Live Chat
- · Manual Order Entry
- · Markets Support
- · Percentage Discounts
- · Quick Order Form
- · Registration Form
Professional
- · + Custom Prices Per Variant
- · + Net terms (Net 30 / Net 15)
- · + Order Minimums
- · + Volume Discounts
- · All features in Basic, plus:
Premium
- · + Advanced Analytics
- · + Priority Email Support
- · + Product Visibility / Locking
- · + Registration Form Editor
- · All features in Professional, plus:
Standard Plan
- · Automatic trade discount at checkout
- · Custom trade cart message
- · Customer tagging for auto trade pricing
- · Email support
- · Set your own trade discount percentage
- · Trade application form with UK VAT
Premium Plan
- · Bulk product pricing management
- · Customer-specific tier assignment
- · Everything in Standard
- · Multiple wholesale pricing tiers
- · Per-product discount overrides
- · Per-variant discount overrides
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureWholesale Hub (formerly Wholesale Club) makes B2B wholesale pricing simple: tag a customer group and your wholesale pricing shows on product pages instantly. Set up in minutes. Run retail and wholesale from one store. Create percentage discounts or custom prices down to the variant. Set order minimums by cart quantity or value, collection, product, or variant.
Run wholesale and retail from one Shopify store, with B2B pricing that works without Plus. Tag a customer as a trade buyer, set their tier, and the right price applies automatically at checkout — no codes, no manual work. Create unlimited tiers like Gold, Silver and Bronze, each with their own rate. Override on specific products or variants when needed.
- Tag customer accounts to offer wholesale pricing to your customer groups.
- Percentage discounts for different groups of wholesale customers.
- Volume discounts / quantity breaks for tiered pricing with higher quantities.
- Custom prices and product visibility give you granular control over pricing.
- Automatic trade discounts at checkout for tagged customers — no codes needed
- Multiple discount tiers with per-product and per-variant discount overrides
- Trade registration form with UK VAT validation and approval workflow
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  B2B Wholesale Hub |  SmartTrade Pro Wholesale B2B |
|---|---|---|
| Detected stores | 4 | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Food, Beverages & Tobacco, Apparel & Accessories, Business & Industrial | Not published |
| Top store countries | United States | Not published |
Reviews
| Measure | B2B Wholesale Hub | SmartTrade Pro Wholesale B2B |
|---|---|---|
| App Store rating | 4.7 ★ | 5.0 ★(ahead) |
| App Store reviews | 703(ahead) | 2 |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | 66% | Not enough data |
Pricing
| Measure | B2B Wholesale Hub | SmartTrade Pro Wholesale B2B |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $39/month | $25/month(ahead) |
| Longest free trial | 14 days | 14 days |
| Plans listed | 3 | 2 |
Listing
| Measure | B2B Wholesale Hub | SmartTrade Pro Wholesale B2B |
|---|---|---|
| Shopify category rank | #38(ahead) | #167 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | Yes | No |
| Launched | Jan 6, 2015 | May 4, 2026 |
| Languages | 1 | 1 |
| Developer | Orbit | Developer Guy |
FAQ
B2B Wholesale Hub and SmartTrade Pro Wholesale B2B: common questions
- Is B2B Wholesale Hub or SmartTrade Pro Wholesale B2B cheaper?
- Paid plans start at $39/month for B2B Wholesale Hub and $25/month for SmartTrade Pro Wholesale B2B. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, B2B Wholesale Hub or SmartTrade Pro Wholesale B2B?
- On the Shopify App Store: B2B Wholesale Hub 4.7 from 703 reviews and SmartTrade Pro Wholesale B2B 5.0 from 2 reviews.
- What features does each app list that the other doesn’t?
- B2B Wholesale Hub lists 16 the others don’t mention, such as Auto-email responses, Draft orders, Email notifications, Manual orders. SmartTrade Pro Wholesale B2B lists 2 the others don’t mention, such as Signup form, Tax exemptions. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 4, 2026 for B2B Wholesale Hub, Oct 13, 2026 for SmartTrade Pro Wholesale B2B; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 4, 2026 for B2B Wholesale Hub, Oct 13, 2026 for SmartTrade Pro Wholesale B2B. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.