AppLovin vs Efforia Real Life Trials
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 13, 2026 for AppLovin, Oct 13, 2026 for Efforia Real Life Trials.
The short answer
Head to head
- United States
- Australia
- Canada
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
free to install
Pay the fees
- · item
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureAppLovin helps Shopify brands acquire new customers by advertising inside mobile games, reaching over 1 billion potential customers worldwide. Getting live on AppLovin Ads is fast and easy. Simply install the app, connect your store, and you're ready to launch - no coding required. AppLovin Ads automatically sets up pixel tracking and syncs your product catalog so you can quickly run ads and start driving sales.
Efforia’s Shopify integration connects your store to Real Life Trials—guided, customer-led studies that help people discover what works for their goals in everyday life. Get clinical-trial-quality data without clinical trial costs: turn purchases into revenue-generating self-experiments with check-ins and measurable outcomes, deliver personalized results customers trust, and build credible real-world evidence that…
- Import your product catalogs to setup Dynamic Product Ads easily
- Setup events tracking with Web Pixel to optimize your ad campaigns
- Accurately attribute checkouts to understand campaign performance
- Sync product details to run studies seamlessly with customers.
- Upsell customers to clinical trials from their purchases at checkout.
- Manage orders in studies for timely delivery and scientifically valid outcomes.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  AppLovin |  Efforia Real Life Trials |
|---|---|---|
| Detected stores | 6,659 | Not published |
| Net store change, 28 days | +104 | 0 |
| Stores added, 28 days | 175 | Not enough data |
| Big-brand share | 38% | Not enough data |
| Top store categories | Health & Beauty, Apparel & Accessories, Home & Garden | Not published |
| Top store countries | United States, Australia, Canada | Not published |
Reviews
| Measure | AppLovin | Efforia Real Life Trials |
|---|---|---|
| App Store rating | 3.6 ★ | Not published |
| App Store reviews | 26 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | AppLovin | Efforia Real Life Trials |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | No monthly plan listed | No monthly plan listed |
| Longest free trial | Not listed | Not listed |
| Plans listed | 1 | 1 |
Listing
| Measure | AppLovin | Efforia Real Life Trials |
|---|---|---|
| Shopify category rank | #21 | #52 |
| Shopify App Charts | #3 in Ads | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jun 10, 2025 | Dec 31, 2024 |
| Languages | 1 | 1 |
| Developer | AppLovin Corporation | Efforia Inc |
FAQ
AppLovin and Efforia Real Life Trials: common questions
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 13, 2026 for AppLovin, Oct 13, 2026 for Efforia Real Life Trials; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 13, 2026 for AppLovin, Oct 13, 2026 for Efforia Real Life Trials. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.