Avantify First‑Party Pixel vs Trackify Facebook Pixel,TikTok
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Avantify First‑Party Pixel, Nov 8, 2026 for Trackify Facebook Pixel,TikTok.
The short answer
- Only Trackify Facebook Pixel,TikTok lists a free plan. Paid plans start at $29/month for Avantify First‑Party Pixel and $18.99/month for Trackify Facebook Pixel,TikTok.
- Avantify First‑Party Pixel lists 10 features Trackify Facebook Pixel,TikTok’s listing doesn’t mention, including Activity tracking, Audience segments, Custom reports.
Head to head
Multiple Pixels, Conversion API, Catalog & Audience Builder
- United States
- United Kingdom
- China
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Small
- · Attribution Analytics and Live Activitie
- · Avantify Durable ID
- · Cross-device Tracking
- · Express Checkout ClickID Retaining
- · Many more Dashboards
- · Meta & TikTok Conversions API
Growth
- · 6 hour SLA support
- · Everything in Small Plan +
- · Headless integration support
Enterprise
- · 12 hour SLA support
- · Everything in Growth Plan +
Free plan
- · 1 Conversion API / SS API
- · 1 Pixel: Facebook, TikTok, or Snapchat
- · All features - test the app fully
- · Up to 15 orders per month
GROWTH Plan
- · 24/7 App Support (all stores & themes)
- · 4 Conversion APIs (CAPI / SS API)
- · Ads, Events & Purchase Reporting
- · Catalogs & Product Feed (+100k variants)
- · Custom & Lookalike Audience Feed Builder
- · Facebook, Meta, Tiktok, Snapchat & more
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureAvantify helps identify and enrich visitor profiles, then activate them across marketing platforms like Facebook Pixel (Meta Pixel) and TikTok Pixel. With server-side tracking, it recovers signals lost to ad blockers and iOS privacy changes. It extends visitor recognition from 7 days (or 24h for ads) up to a full year, enriches returning sessions, and maps the full customer journey.
This Facebook pixel Shopify app gives complete data for better ad campaign decision-making with detailed analytics. Turbocharge social media ad campaigns on Facebook Ads & TikTok Ads by tracking customer behavior w/ Conversion API, Server Side Tracking, UTMs, TikTok Pixel, & Pixels Facebook. Use robust meta pixel Shopify data to build lookalike & retargeting audiences.
- Identify more of your website traffic over time and across sessions.
- Server-side tracking, cross-device tracking, express checkout ClickID recovery.
- Send more cart abandonment emails through Klaviyo integration.
- See Avantify's revenue impact through user-friendly dashboards.
- Add multiple Pixels, such as Facebook (Meta), Instagram, TikTok & Snapchat
- Create custom audiences based on the niche, collection, date, and activity time
- Real-time event tracking; the best Facebook pixel Shopify app for your store
- Create highly targeted Shopify custom, look-alike & retargeting audiences
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Avantify First‑Party Pixel |  Trackify Facebook Pixel,TikTok |
|---|---|---|
| Detected stores | Not published | 1,846 |
| Net store change, 28 days | 0 | −20 |
| Stores added, 28 days | Not enough data | 33 |
| Big-brand share | Not enough data | 18% |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | Not published | United States, United Kingdom, China |
Reviews
| Measure | Avantify First‑Party Pixel | Trackify Facebook Pixel,TikTok |
|---|---|---|
| App Store rating | Not published | 4.8 ★ |
| App Store reviews | Not published | 403 |
| New reviews, 28 days | Not enough data | 11 |
| Reviewers a year or more in | Not enough data | 3% |
Pricing
| Measure | Avantify First‑Party Pixel | Trackify Facebook Pixel,TikTok |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $29/month | $18.99/month(ahead) |
| Longest free trial | 30 days | 7 days |
| Plans listed | 3 | 2 |
Listing
| Measure | Avantify First‑Party Pixel | Trackify Facebook Pixel,TikTok |
|---|---|---|
| Shopify category rank | #1595 | #12 |
| Shopify App Charts | Not on this week’s charts | #15 in Ads |
| Built for Shopify | No | Yes |
| Launched | Jan 21, 2026 | Oct 31, 2015 |
| Languages | 1 | 1 |
| Developer | Avantify | Trackify X |
FAQ
Avantify First‑Party Pixel and Trackify Facebook Pixel,TikTok: common questions
- Is Avantify First‑Party Pixel or Trackify Facebook Pixel,TikTok cheaper?
- Only Trackify Facebook Pixel,TikTok lists a free plan. Paid plans start at $29/month for Avantify First‑Party Pixel and $18.99/month for Trackify Facebook Pixel,TikTok. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Avantify First‑Party Pixel lists 10 the others don’t mention, such as Activity tracking, Audience segments, Custom reports, Data export. Trackify Facebook Pixel,TikTok lists 10 the others don’t mention, such as Ad spend, Behavior, Custom audiences, Demographic analysis. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Avantify First‑Party Pixel, Nov 8, 2026 for Trackify Facebook Pixel,TikTok; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Avantify First‑Party Pixel, Nov 8, 2026 for Trackify Facebook Pixel,TikTok. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.