Avalonae Pixel vs Nabu: Meta & Facebook Pixel

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 6, 2026.

The short answer

  • Nabu is detected on 307× as many Shopify stores as Avalonae Pixel: 921 vs 3 as of Nov 6, 2026.
  • Only Avalonae Pixel lists a free plan. Paid plans start at $9.99/month for Avalonae Pixel and $8.99/month for Nabu.
  • Nabu lists 24 features Avalonae Pixel’s listing doesn’t mention, including Abandoned cart, Analytics dashboard, Audience segments.

Head to head

Detected stores

Avalonae Pixel: 3
Nabu: 921

App Store reviews

Avalonae Pixel: —
Nabu: 123

New reviews, 28 days

Avalonae Pixel: —
Nabu: 4

Stores added, 28 days

Avalonae Pixel: 1
Nabu: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Ads
  • Ads
  • Analytics
Languages
  • English
  • Chinese (Simplified)
  • Chinese (Traditional)
  • Japanese
  • +5 more
  • English
  • German
  • Chinese (Simplified)
  • Spanish
  • +4 more
Launched
May 20, 2026
Feb 27, 2024
Built for Shopify
Not badged
Built for Shopify
Reviews per month
—
3 last full month
Detected stores
3active installs
  • Curvvvy
  • lumaaura
  • BFractal Music & Abstract State | Premium Sample Packs & Sound Design Label
921active installs
  • TORCH
  • Meremiamx
  • Nails Inc London
  • Youvimi
  • Dapop Makeup Store
+916 more
Most common store size
201-500 products67%
11-50 products24%
Top countries
—
  • United States15%
  • India5%
  • United Kingdom4%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

01020OctJanMarMayJulSepOctNabu: Meta & Facebook Pixel: 6 reviews in October 2025Nabu: Meta & Facebook Pixel: 3 reviews in November 2025Nabu: Meta & Facebook Pixel: 6 reviews in January 2026Nabu: Meta & Facebook Pixel: 6 reviews in February 2026Nabu: Meta & Facebook Pixel: 13 reviews in March 2026Nabu: Meta & Facebook Pixel: 12 reviews in April 2026Nabu: Meta & Facebook Pixel: 18 reviews in May 2026Nabu: Meta & Facebook Pixel: 14 reviews in June 2026Nabu: Meta & Facebook Pixel: 3 reviews in July 2026Nabu: Meta & Facebook Pixel: 1 reviews in August 2026Nabu: Meta & Facebook Pixel: 6 reviews in September 2026Nabu: Meta & Facebook Pixel: 3 reviews in October 2026
Avalonae PixelNabuCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $24.99/month
From $8.99 to $19.99/month
Plans
FreeFree
  • · Basic attribution dashboard
  • · Meta Conversions API (1 pixel)
  • · One-click Meta OAuth
  • · Shopify Web Pixel
  • · Up to 50 orders/month
Pro$9.99/month
7-day free trial
  • · Full attribution analytics
  • · Live Test Mode
  • · Meta Conversions API (1 pixel)
  • · One-click Meta OAuth
  • · Priority support
  • · Shopify Web Pixel
Business$24.99/month
7-day free trial
  • · All future platform integrations
  • · Everything in Pro
  • · Google Ads Enhanced Conversions
  • · Pinterest Conversions API
  • · Snapchat Conversions API
  • · TikTok Events API
ExplorerFree to install
Free for up to 10 orders per month. $6.99/month for more than 10 orders.
  • · 1 conversion API
  • · Basic Analytics
  • · Basic Events Tracking
  • · Pixel Target Settings
  • · Standard support
  • · Tax / Shipping Settings
Advanced$8.99/month
7-day free trial
  • · 5 cAPI Integration
  • · Advanced Analytics
  • · Advanced Events Tracking
  • · Post-Purchase Tracking
  • · Tax/ Shipping Settings
  • · UTM parameters setting
Plus$19.99/month
7-day free trial
  • · 24/7 Priority Support
  • · Advanced Analytics & Events Tracking
  • · Content ID Parameters
  • · Lookalike & Custom Audience Builder
  • · Tax/ Shipping Settings
  • · UTM parameters setting
Coverage
3 of 27 features11%
25 of 27 features93%
Unique strengths
  • Ad spend
  • Performance tracking
  • Abandoned cart
  • Analytics dashboard
  • Audience segments
  • Behavior
  • +20 more
Ads
16%3/19
89%17/19
Campaign management
0%0/2
100%2/2
Performance analytics
38%3/8
75%6/8
Targeting
0%0/9
100%9/9
Analytics
0%0/8
100%8/8
Customer behavior
0%0/2
100%2/2
Marketing and sales
0%0/5
100%5/5
Visuals and reports
0%0/1
100%1/1
2124onlybothonly
Avalonae PixelNabu27 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
  • Checkout
  • Facebook API
  • Meta Ads
  • Facebook Ads
  • Instagram Ads
How it sells itself

Avalonae Pixel installs Meta Pixel on your store in one click — no code editing needed. It sends conversion events both client-side and server-side via Meta Conversions API, so your ad data stays even when browsers block tracking scripts. A webhook safety net catches any orders the pixel misses.

Manual pixel code misses sales and breaks when themes change. Nabu installs your Facebook pixel and Instagram pixels in 1 click, with no theme edits. The Meta Conversions API sends server events past iOS 14 limits, Meta pixel deduplication counts each order once and advanced matching improves Meta event matching.

Key points
  • One-click Meta Pixel setup with automatic server-side Conversions API
  • Webhook safety net catches missed orders so your Meta ad data is always here
  • Attribution dashboard showing revenue by channel, conversion funnel
  • Server-side tracking for Facebook, Meta & Instagram Pixels using Conversion API
  • Unlimited Facebook Pixels or Meta Pixels with Unlimited Conversion Tracking
  • Bypass iOS 14 restrictions using Conversion API for accurate conversion tracking
  • Analytics for all Facebook Ads events - Purchase, Add to Cart, Begin Checkout
Screenshots
Analytics dashboard with conversion funnel and Meta integration
Conversion funnel and campaign performance analyticsDashboard with event stats, revenue attribution, and order trackOne-click Meta Pixel and Conversions API setup
Analyzing add to cart, purchase etc on Meta Pixel
Advanced Facebook Multi-Pixel Support, conversion APIInclude Shipping In Your Conversion Value Facebook PixelNabu for facebook pixel

Installed with

Avalonae PixelNo rating yetNabu4.9(123)

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureAvalonae PixelNabu
Detected stores3as of Nov 6, 2026921(ahead)as of Nov 6, 2026
Net store change, 28 days+1estimated0estimated
Stores added, 28 days1new and returningNot enough data
Big-brand shareNot enough data10%of stores of known size
Top store categoriesApparel & Accessories, MediaApparel & Accessories, Health & Beauty, Home & Garden
Top store countriesNot publishedUnited States, India, United Kingdom

Reviews

MeasureAvalonae PixelNabu
App Store ratingNot published4.9 ★
App Store reviewsNot published123
New reviews, 28 daysNot enough data4
Reviewers a year or more inNot enough data5%

Pricing

MeasureAvalonae PixelNabu
Free planYesNot listed
Lowest paid monthly plan$9.99/month$8.99/month(ahead)
Longest free trial7 days7 days
Plans listed33

Listing

MeasureAvalonae PixelNabu
Shopify category rank#244in Ads#19(ahead)in Ads
Shopify App ChartsNot on this week’s charts#23 in Ads
Built for ShopifyNoYes
LaunchedMay 20, 2026Feb 27, 2024
Languages9English, Chinese (Simplified), Chinese (Traditional)8English, German, Chinese (Simplified)
Developertidal matrix investment group limitedAdNabu Global, Inc.

FAQ

Avalonae Pixel and Nabu: common questions

Which is more popular, Avalonae Pixel or Nabu?
Nabu is detected on 307× as many Shopify stores as Avalonae Pixel: 921 vs 3 as of Nov 6, 2026.
Is Avalonae Pixel or Nabu cheaper?
Only Avalonae Pixel lists a free plan. Paid plans start at $9.99/month for Avalonae Pixel and $8.99/month for Nabu. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Avalonae Pixel lists 2 the others don’t mention, such as Ad spend, Performance tracking. Nabu lists 24 the others don’t mention, such as Abandoned cart, Analytics dashboard, Audience segments, Behavior. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 6, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 6, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.