ADU: Automatic Discounts vs Unit Threshold Discounts
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for ADU, Oct 13, 2026 for Unit Threshold Discounts.
The short answer
- Paid plans start at $9.99/month for ADU and $9.90/month for Unit Threshold Discounts.
- ADU lists 11 features Unit Threshold Discounts’s listing doesn’t mention, including Banners, BOGO, Bulk discounts.
Head to head
- United States
- Canada
- United Kingdom
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Test the waters
- · No base monthly fee
Basic Essentials
Startup
BUSINESS
Starter
- · Apply to selected products only
- · Automatic discounts, no codes needed
- · Counts pack size, not just items
- · Custom discount label at checkout
- · Edit discount rules anytime
- · Works with packs, cases, and bundles
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureAutomatically apply smart discounts across your store. Create BOGO, tiered, or gift-with-purchase offers and let the app auto apply the best deal to each cart. Schedule and stack discounts. Simplify promotions, avoid coupon errors, and increase your average order value with automatic, rule-based discounts that run seamlessly in the background.
This app creates an automatic discount when the cart reaches a weighted unit threshold. Each product can have a custom unit value via a metafield, and the total is calculated across eligible line items. The merchant configures the discount title, percentage, threshold, and label in the interface, and the rule applies automatically at checkout.
- Set up and manage automatic discounts based on predefined rules and conditions
- Apply bulk discounts to drive sales and reward customers for larger orders
- Manage all your promotions, aligning them seamlessly with your store's design
- Pre-built promotions - activate ready-to-use promotions with a single click
- Automatic discounts triggered by a custom unit threshold
- Supports packs, cases, and mixed product formats
- Configure and edit discount rules in the app
- Discount applies only to eligible products
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  ADU |  Unit Threshold Discounts |
|---|---|---|
| Detected stores | 434 | Not published |
| Net store change, 28 days | +1 | 0 |
| Stores added, 28 days | 7 | Not enough data |
| Big-brand share | 20% | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Food, Beverages & Tobacco | Not published |
| Top store countries | United States, Canada, United Kingdom | Not published |
Reviews
| Measure | ADU | Unit Threshold Discounts |
|---|---|---|
| App Store rating | 4.3 ★ | Not published |
| App Store reviews | 194 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | ADU | Unit Threshold Discounts |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $9.99/month | $9.90/month(ahead) |
| Longest free trial | Not listed | 14 days |
| Plans listed | 4 | 1 |
Listing
| Measure | ADU | Unit Threshold Discounts |
|---|---|---|
| Shopify category rank | #268(ahead) | #1007 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Aug 4, 2016 | Apr 20, 2026 |
| Languages | 1 | 2 |
| Developer | Staytuned | tom & tom |
FAQ
ADU and Unit Threshold Discounts: common questions
- Is ADU or Unit Threshold Discounts cheaper?
- Paid plans start at $9.99/month for ADU and $9.90/month for Unit Threshold Discounts. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- ADU lists 11 the others don’t mention, such as Banners, BOGO, Bulk discounts, Custom discounts. Unit Threshold Discounts lists 2 the others don’t mention, such as Quantity breaks, Volume discounts. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for ADU, Oct 13, 2026 for Unit Threshold Discounts; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for ADU, Oct 13, 2026 for Unit Threshold Discounts. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.