Assuro: EPR & GPSR Compliance vs SafeShelf ‑ EU Readiness
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 18, 2026 for Assuro, Oct 14, 2026 for SafeShelf.
The short answer
- Both list a free plan. Paid plans start at $39/month for Assuro and $19/month for SafeShelf.
- Assuro and SafeShelf list the same 2 features.
Head to head
Free
- · 1 free test publish to Shopify
- · GPSR + packaging EPR checks
- · Guides for LUCID, Citeo, Verpact
- · Preview reports (no export)
- · Up to 50 products
Starter
- · CSV exports + evidence pack
- · Deadline reminders
- · Every country Assuro covers (6 today)
- · Publish GPSR fields to Shopify
- · Up to 300 products
Growth
- · All exports + audit trail
- · Every country Assuro covers (6 today)
- · Multi-channel (Shopify + CSV)
- · Priority email support
- · Up to 2,000 products
Free
- · 1 manufacturer profile
- · 1 responsible person profile
- · Compliance dashboard
- · Metafield sync
- · Storefront widget
- · Up to 5 products
Starter
- · 14-day free trial
- · Compliance dashboard
- · Storefront widget
- · Unlimited manufacturers
- · Unlimited responsible persons
- · Up to 100 products
Growth
- · 14-day free trial
- · AI-assisted translation
- · Everything in Starter
- · Multi-language safety info
- · Up to 1,000 products
Scale
- · 14-day free trial
- · Everything in Growth
- · Priority support
- · Unlimited languages
- · Unlimited products
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureAssuro scans your Shopify catalog for EU compliance gaps: packaging EPR (PPWR), GPSR, WEEE, batteries and textiles, by the countries you sell into. Packaging covers DE, FR, NL, AT, IT and ES; WEEE covers DE, FR, AT and IT; batteries DE and FR; textiles FR. Classify products in bulk, track WEEE registrations by brand and device type, and see which products none covers.
Selling into the EU brings GPSR product safety rules, EU Responsible Person requirements, market-language safety content, and customs data obligations. SafeShelf turns them into one workflow inside Shopify. Scan your catalog, see what is missing, and fix it in bulk. Sync required disclosures to your storefront, flag EU-bound orders with missing customs data, and keep an audit trail.
- See your EU exposure instantly
- Get registered, faster
- Stay compliant as your catalog changes
- EU readiness dashboard with a live score and a prioritized list of gaps
- Bulk-assign manufacturers, Responsible Persons, HS codes, and origin data
- AI-assisted translation of safety content into the languages you configure
- Order review flags EU-bound orders with missing customs data and duty risk
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Assuro |  SafeShelf |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Assuro | SafeShelf |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Assuro and SafeShelf: common questions
- Is Assuro or SafeShelf cheaper?
- Both list a free plan. Paid plans start at $39/month for Assuro and $19/month for SafeShelf. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 18, 2026 for Assuro, Oct 14, 2026 for SafeShelf; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 18, 2026 for Assuro, Oct 14, 2026 for SafeShelf. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.