Assuro: EPR & GPSR Compliance vs EU Guard: Ultimate Compliance

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 18, 2026 for Assuro, Oct 13, 2026 for EU Guard.

The short answer

  • Both list a free plan. Paid plans start at $39/month for Assuro and $4.99/month for EU Guard.
  • EU Guard lists 2 features Assuro’s listing doesn’t mention, including Policy management, Terms and conditions.

Head to head

Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Categories
  • Legal
  • Legal
Languages
  • English
  • German
  • English
Launched
Jul 13, 2026
Jul 10, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
—
—
Detected stores
0active installs
0active installs
Most common store size
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—
Top countries
—
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Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $89/month
From $0 to $19.99/month
Plans
FreeFree
  • · 1 free test publish to Shopify
  • · GPSR + packaging EPR checks
  • · Guides for LUCID, Citeo, Verpact
  • · Preview reports (no export)
  • · Up to 50 products
Starter$39/month
  • · CSV exports + evidence pack
  • · Deadline reminders
  • · Every country Assuro covers (6 today)
  • · Publish GPSR fields to Shopify
  • · Up to 300 products
Growth$89/month
  • · All exports + audit trail
  • · Every country Assuro covers (6 today)
  • · Multi-channel (Shopify + CSV)
  • · Priority email support
  • · Up to 2,000 products
FreeFree
  • · Compliance dashboard
  • · GARAN warranty labels
  • · GPSR & product compliance
  • · Post-purchase compliance
  • · Shop-wide GPSR defaults
  • · Theme blocks on product pages
Pro$4.99/month
7-day free trial
  • · Compliance dashboard
  • · Edit all store languages
  • · GARAN warranty labels
  • · GPSR & product compliance
  • · Shop-wide GPSR defaults
  • · Theme blocks & post-purchase
Plus$19.99/month
7-day free trial
  • · Audit log CSV export
  • · Bulk editing
  • · Customer segments for recalls
  • · Full buyer data
  • · Recall CSV export
  • · Recall center
Coverage
2 of 4 features50%
4 of 4 features100%
Unique strengths
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  • Policy management
  • Terms and conditions
Legal
50%2/4
100%4/4
Compliance
50%2/4
100%4/4
022onlybothonly
AssuroEU Guard4 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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How it sells itself

Assuro scans your Shopify catalog for EU compliance gaps: packaging EPR (PPWR), GPSR, WEEE, batteries and textiles, by the countries you sell into. Packaging covers DE, FR, NL, AT, IT and ES; WEEE covers DE, FR, AT and IT; batteries DE and FR; textiles FR. Classify products in bulk, track WEEE registrations by brand and device type, and see which products none covers.

Our app automates EU compliance for your e-commerce business. It centralizes all required product and manufacturer data, displaying it legally in the storefront widget and post-purchase. With the integrated, audit-ready log, you are fully protected during official inspections. The seamless API connection also enables automatic synchronization directly from your ERP system.

Key points
  • See your EU exposure instantly
  • Get registered, faster
  • Stay compliant as your catalog changes
  • Automatische Anzeige aller EU-Labels, Produktpässe und Warnhinweise im Shop.
  • Übermittelt DPP- Links und Garantiebedingungen direkt in der Bestellbestätigung.
  • Dauerhafte, exportierbare Dokumentation aller Datenänderungen für Behörden.
  • Aktualisieren Sie Compliance-Daten für tausende Produkte zeitsparend via Excel.
Screenshots
Dashboard-main
compliance-kitDashboardDashboard-2
Dashboard mit Produktübersicht und Pflichtangaben-Status
EU Guard: GPSR, GARAN, WEEE & mehr in einer Shopify-AppProduktseite mit GPSR, GARAN und WEEE per Theme-BlockEPR-Registrierungsnummern pro EU-Markt in den Einstellungen

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureAssuroEU Guard
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureAssuroEU Guard
App Store ratingNot publishedNot published
App Store reviewsNot publishedNot published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureAssuroEU Guard
Free planYesYes
Lowest paid monthly plan$39/month$4.99/month(ahead)
Longest free trialNot listed7 days
Plans listed33

Listing

MeasureAssuroEU Guard
Shopify category rank#272(ahead)in Legal#298in Legal
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedJul 13, 2026Jul 10, 2026
Languages1English2German, English
DeveloperAssuroherrlich media GmbH

FAQ

Assuro and EU Guard: common questions

Is Assuro or EU Guard cheaper?
Both list a free plan. Paid plans start at $39/month for Assuro and $4.99/month for EU Guard. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
EU Guard lists 2 the others don’t mention, such as Policy management, Terms and conditions. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 18, 2026 for Assuro, Oct 13, 2026 for EU Guard; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 18, 2026 for Assuro, Oct 13, 2026 for EU Guard. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.