Buffy AI Search & Sales Agent vs Merchant AI: Chatbots & Agents
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.
The short answer
- On the Shopify App Store: Buffy AI Search & Sales Agent 5.0 from 4 reviews and Merchant AI 5.0 from 1 reviews.
- Only Merchant AI lists a free plan. Paid plans start at $79/month for Buffy AI Search & Sales Agent and $25/month for Merchant AI.
- Buffy AI Search & Sales Agent lists 3 features Merchant AI’s listing doesn’t mention, including Color and font, Live chat, Multi-language.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Starter
- · Auto-trained on your catalogue
- · Basic Analytics Dashboard
- · Customizable Search Panel
- · Showcase your Best Sellers
- · Unlimited searches/ month with filters
Growth
- · 1500 conversations via AI Chat
- · Customized widget styling
- · Priority email support
- · Smart offer integrations
- · Unlimited Retraining
- · Unlimited searches/month
Scale
- · 4000 conversations
- · Customized widget placement
- · Dedicated onboarding call
- · Everything in Growth, plus
- · Lead Capture
- · Top queries and drop-off insights
Free Plan
- · 1 AI agent
- · 1 MB knowledge base
- · 1 team seat
- · 20 messages / month
- · Website & file sources
Starter Plan
- · 1 AI agent
- · 15 MB knowledge base
- · 2 team seats
- · 400 messages / month
- · Advanced analytics
- · All source types
Pro Plan
- · 2,500 messages / month
- · 3 AI agents
- · 30 MB knowledge base
- · 5 team seats
- · Advanced analytics
- · All source types
Business Plan
- · 10 team seats
- · 5 AI agents
- · 60 MB knowledge base
- · 9,000 messages / month
- · Advanced analytics
- · All source types
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureBuffy is the AI search for Shopify stores. Shoppers ask in plain English, like "show me something for oily skin" and Buffy surfaces the right products instantly with answers that help them decide. Beyond search, Buffy handles the hard questions about price, fit, ingredients, and shipping. It recommends products and bundles each shopper actually wants.
Merchant AI installs on your Shopify store and indexes your products, collections, policies, and content, refreshing whenever your catalog changes. Shoppers ask questions and get answers grounded in your store data. They can see product recommendations, add to cart, look up an order, or start a return inside the chat. You set the agent's tone, refund posture, and escalation rules in plain English.
- AI agent on product, collection, and home pages that guides shoppers to purchase
- Indexes products, pages, and documents to answer from your full knowledge base
- Analytics dashboard showing top customer questions and conversion drop-off point
- Recommends products and offers based on each shopper's questions and intent
- Auto-syncs your products, collections, policies, and blog posts on install
- Recommends products and adds to cart inside the conversation
- Looks up orders, tracking, and starts returns without leaving chat
- Set your tone, refund posture, and escalation rules in plain English
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Buffy AI Search & Sales Agent |  Merchant AI |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Buffy AI Search & Sales Agent | Merchant AI |
|---|---|---|
| App Store rating | 5.0 ★ | 5.0 ★ |
| App Store reviews | 4(ahead) | 1 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Buffy AI Search & Sales Agent | Merchant AI |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $79/month | $25/month(ahead) |
| Longest free trial | 7 days | 14 days |
| Plans listed | 3 | 4 |
Listing
| Measure | Buffy AI Search & Sales Agent | Merchant AI |
|---|---|---|
| Shopify category rank | #272(ahead) | #675 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | May 8, 2026 | May 21, 2026 |
| Languages | 1 | 1 |
| Developer | Flash.co | Cross Digital Ltd |
FAQ
Buffy AI Search & Sales Agent and Merchant AI: common questions
- Is Buffy AI Search & Sales Agent or Merchant AI cheaper?
- Only Merchant AI lists a free plan. Paid plans start at $79/month for Buffy AI Search & Sales Agent and $25/month for Merchant AI. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Buffy AI Search & Sales Agent or Merchant AI?
- On the Shopify App Store: Buffy AI Search & Sales Agent 5.0 from 4 reviews and Merchant AI 5.0 from 1 reviews.
- What features does each app list that the other doesn’t?
- Buffy AI Search & Sales Agent lists 3 the others don’t mention, such as Color and font, Live chat, Multi-language. Merchant AI lists 1 the others don’t mention, such as File upload. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.