Arlo: Your 20 Minute AI CMO vs AI Insights & ROAS ‑ InsightIQ

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for Arlo, Oct 13, 2026 for AI Insights & ROAS.

The short answer

  • On the Shopify App Store: Arlo 5.0 from 4 reviews and AI Insights & ROAS 5.0 from 15 reviews.
  • AI Insights & ROAS lists 5 features Arlo’s listing doesn’t mention, including Event tracking, Marketing attribution, Purchase tracking.

Head to head

App Store reviews

Arlo: 4
AI Insights & ROAS: 15
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Categories
  • Analytics
  • Analytics
Languages
  • English
  • English
Launched
Mar 9, 2026
Oct 20, 2025
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
1 last full month
Detected stores
0active installs
0active installs
Most common store size
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Top countries
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Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0510MarAprMayJunJulAugArlo: Your 20 Minute AI CMO: 2 reviews in June 2026Arlo: Your 20 Minute AI CMO: 1 reviews in July 2026Arlo: Your 20 Minute AI CMO: 1 reviews in August 2026AI Insights & ROAS ‑ InsightIQ: 7 reviews in March 2026AI Insights & ROAS ‑ InsightIQ: 3 reviews in April 2026AI Insights & ROAS ‑ InsightIQ: 4 reviews in May 2026AI Insights & ROAS ‑ InsightIQ: 1 reviews in June 2026
ArloAI Insights & ROASCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
$47/month
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Plans
Volume Based$0/month + usage
  • · Direct access to the founding team
  • · Help shape Arlo's roadmap
Founder$47/month
14-day free trial
  • · Direct access to the founding team
  • · Early access to new features and integra
  • · Founders pricing locked in for life
  • · Grandfathered into Unlimited Tier
  • · Help shape Arlo's roadmap
  • · Priority support & feedback channel
14-Day Free TrialFree
Coverage
21 of 26 features81%
22 of 26 features85%
Unique strengths
  • Abandoned cart
  • Cohort analysis
  • Loyalty analysis
  • Notifications
  • Event tracking
  • Marketing attribution
  • Purchase tracking
  • Real-time tracking
  • +1 more
Analytics
81%21/26
85%22/26
Customer behavior
75%6/8
75%6/8
Marketing and sales
67%6/9
89%8/9
Visuals and reports
100%9/9
89%8/9
4175onlybothonly
ArloAI Insights & ROAS26 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

Arlo5.0(4)AI Insights & ROAS5.0(15)
Works with also listed by another
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How it sells itself

Most Shopify founders aren't ignoring their marketing. They just don't know what to ask or where to look. Arlo connects your Shopify and Meta Ads data, reads it weekly, and delivers one report: what changed, what's working, what's broken, and what to do about it. Every action item is ranked by dollar impact so you know where to start. No dashboards. No marketing background needed.

Running ads on Google, Meta, and TikTok but not sure what's actually working? Every platform takes credit for the same sale. InsightIQ connects your store with all three to show which campaigns drive real orders and revenue. AI-powered insights flag where you're wasting ad spend and where to shift budget. Track per-platform spend, campaign performance, and customer acquisition cost.

Key points
  • Track ROAS, AOV, and key metrics without logging into five platforms.
  • Uncover underperforming ads, products, and campaigns in minutes, not days.
  • Get immediate answers on what happened yesterday, last week, and last month.
  • Proactive Slack/email alerts when ROAS, AOV, or CPA suddenly change.
  • Our AI processes your sales, advertising, and customer data to identify patterns
  • Receive clear, specific AI recommendations on how to optimize the business
  • See your complete business performance in a single, beautiful dashboard
Screenshots
Less "reporting." More decision-making.
Key Insights, Automatically TrackedStop asking "what should I do next?"Meet Arlo - Your Growth Copilot
Insight IQ Dashboard (Insights not pictured)
IntegrationAI InsightsDashboard

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureArloAI Insights & ROAS
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureArloAI Insights & ROAS
App Store rating5.0 ★5.0 ★
App Store reviews415(ahead)
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureArloAI Insights & ROAS
Free planNot listedNot listed
Lowest paid monthly plan$47/monthNo monthly plan listed
Longest free trial14 daysNot listed
Plans listed21

Listing

MeasureArloAI Insights & ROAS
Shopify category rank#227(ahead)in Analytics#427in Analytics
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedMar 9, 2026Oct 20, 2025
Languages1English1English
DeveloperTandem GrowthInsight IQ

FAQ

Arlo and AI Insights & ROAS: common questions

Which has better reviews, Arlo or AI Insights & ROAS?
On the Shopify App Store: Arlo 5.0 from 4 reviews and AI Insights & ROAS 5.0 from 15 reviews.
What features does each app list that the other doesn’t?
Arlo lists 4 the others don’t mention, such as Abandoned cart, Cohort analysis, Loyalty analysis, Notifications. AI Insights & ROAS lists 5 the others don’t mention, such as Event tracking, Marketing attribution, Purchase tracking, Real-time tracking. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for Arlo, Oct 13, 2026 for AI Insights & ROAS; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for Arlo, Oct 13, 2026 for AI Insights & ROAS. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.