Apzee: Drop a Hint vs Swish ‑ Wishlist & Accounts

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Apzee, Nov 9, 2026 for Swish.

The short answer

  • Paid plans start at $20/month for Apzee and $19/month for Swish.
  • Swish lists 36 features Apzee’s listing doesn’t mention, including Add to cart, Back-in-stock emails, Conversion analytics.

Head to head

Detected stores

Apzee: —
Swish: 4,847

App Store reviews

Apzee: —
Swish: 291

New reviews, 28 days

Apzee: —
Swish: 3

Stores added, 28 days

Apzee: —
Swish: 143
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—

The Wishlist app that works. Customisable. Free Setup.

Categories
  • Email marketing
  • Wishlists
Languages
  • English
  • English
Launched
Feb 27, 2026
Nov 30, 2015
Built for Shopify
Not badged
Built for Shopify
Reviews per month
—
1 last full month
Detected stores
0active installs
4,847active installs
  • KARL LAGERFELD
  • MESHKI
  • Laura Mercier - US
  • ColourPop
  • GOOD AMERICAN
+4,842 more
Most common store size
—
1,001-5,000 products27%
Top countries
—
  • United States21%
  • United Kingdom8%
  • Japan7%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035SepNovJanMarJunSepOctSwish ‑ Wishlist & Accounts: 4 reviews in September 2025Swish ‑ Wishlist & Accounts: 5 reviews in October 2025Swish ‑ Wishlist & Accounts: 4 reviews in November 2025Swish ‑ Wishlist & Accounts: 5 reviews in December 2025Swish ‑ Wishlist & Accounts: 3 reviews in January 2026Swish ‑ Wishlist & Accounts: 3 reviews in February 2026Swish ‑ Wishlist & Accounts: 4 reviews in March 2026Swish ‑ Wishlist & Accounts: 4 reviews in April 2026Swish ‑ Wishlist & Accounts: 1 reviews in June 2026Swish ‑ Wishlist & Accounts: 1 reviews in August 2026Swish ‑ Wishlist & Accounts: 2 reviews in September 2026Swish ‑ Wishlist & Accounts: 1 reviews in October 2026
ApzeeSwishCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $20 to $200/month
From $19 to $499/month
Plans
Starter$20/month
7-day free trial
  • · $0.65 per extra hint
  • · 50 Hints included
  • · Advanced Hint Composer
  • · Basic Analytics
Pro$50/month
7-day free trial
  • · $0.50 per extra hint
  • · 150 Hints included
  • · Advanced Analytics
  • · Advanced Hint Composer
  • · Conversion Incentives
  • · Klaviyo Integration
Pro+$100/month
7-day free trial
  • · $0.40 per extra hint
  • · 300 Hints included
  • · Advanced Analytics
  • · Advanced Hint Composer
  • · Conversion Incentives
  • · Custom Email Templates
Enterprise$200/month
7-day free trial
  • · $0.30 per extra hint
  • · 700 Hints included
  • · Advanced Analytics
  • · Advanced Hint Composer
  • · Conversion Incentives
  • · Custom Email Templates
Starter$19/month + usage
30-day free trial
  • · 10,000 website sessions/month included
  • · Free setup and onboarding
  • · Full Swish feature set
  • · Unlimited Wishlists and saved items
Growth$79/month + usage
30-day free trial
  • · 100,000 website sessions/month included
  • · Free setup and onboarding
  • · Full Swish feature set
  • · Unlimited Wishlists and saved items
Scale$499/month + usage
30-day free trial
  • · 500,000 website sessions/month included
  • · Custom Integrations
  • · Full Swish feature set
  • · Unlimited Wishlists and saved items
  • · White glove customisation and onboarding
Coverage
15 of 51 features29%
47 of 51 features92%
Unique strengths
  • APIs and webhooks
  • Editor tool
  • Forms
  • Pop-ups
  • Add to cart
  • Back-in-stock emails
  • Conversion analytics
  • Cross-sell emails
  • +32 more
Email marketing
48%15/31
87%27/31
Campaign types
40%6/15
87%13/15
Managing campaigns
56%9/16
88%14/16
Wishlists
0%0/20
100%20/20
Customization
0%0/8
100%8/8
List management
0%0/8
100%8/8
List types
0%0/4
100%4/4
41136onlybothonly
ApzeeSwish51 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

ApzeeNo rating yetSwish4.9(291)
Works with also listed by another
—
  • Checkout
  • Collection Filters
  • Hydrogen
  • GA4
  • Meta Pixel
  • Markets
  • Klaviyo
How it sells itself

What Makes it Unique: Drop A Hint turns window shoppers into actual sales by letting customers share products they want with friends and family. Customers can send personalized hint emails or WhatsApp messages, and when someone buys the product for them, they get a "Wish Granted" notification automatically.

Swish is a fully customisable, all-in-one Wishlist platform powering some of the biggest names in ecomm. Go entirely custom with ease, or use the out-of-the-box platform to launch a premium, on brand Wishlist in minutes - all housed within the Swish Shopper and Customer Accounts Hub. Swish enables shoppers to save & track the products they want most & helps drive conversion at the optimal moment.

Key points
  • Create and customize hint emails without touching code using Drag-and-Drop Email
  • See exactly how hints turn into sales with conversion Tracking and Analytics.
  • Marketing Integrations & Automatic Discount Codes to encourage purchases.
  • Start a wishlist with 1 click and add products from anywhere. Accounts optional.
  • Integrates seamlessly with all themes, no popups or generic look and feel.
  • Free setup and customisations by us to ensure everything looks and works well.
  • Klaviyo integration allowing you to send email reminders as well as GA4 & Pixel.
Screenshots
Hint management - drop a hint
Customer sharing - drop a hintDrag and drop builder - drop a hintDrop a hint app overview
Add to wishlist from homepage or anywhere else.
Add to Wishlist from Product Page with selected variant.Share Wishlist.Add products to wishlist directly from collection.

Installed with

ApzeeNo rating yetSwish4.9(291)

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureApzeeSwish
Detected storesNot published4,847as of Nov 9, 2026
Net store change, 28 days0estimated+68estimated
Stores added, 28 daysNot enough data143new and returning
Big-brand shareNot enough data31%of stores of known size
Top store categoriesNot publishedApparel & Accessories, Home & Garden, Health & Beauty
Top store countriesNot publishedUnited States, United Kingdom, Japan

Reviews

MeasureApzeeSwish
App Store ratingNot published4.9 ★
App Store reviewsNot published291
New reviews, 28 daysNot enough data3
Reviewers a year or more inNot enough data20%

Pricing

MeasureApzeeSwish
Free planNot listedNot listed
Lowest paid monthly plan$20/month$19/month(ahead)
Longest free trial7 days30 days
Plans listed43

Listing

MeasureApzeeSwish
Shopify category rank#417in Email marketing#4in Wishlists
Shopify App ChartsNot on this week’s charts#4 in Wishlists
Built for ShopifyNoYes
LaunchedFeb 27, 2026Nov 30, 2015
Languages1English1English
DeveloperApzee SolutionsSwish

FAQ

Apzee and Swish: common questions

Is Apzee or Swish cheaper?
Paid plans start at $20/month for Apzee and $19/month for Swish. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Apzee lists 4 the others don’t mention, such as APIs and webhooks, Editor tool, Forms, Pop-ups. Swish lists 36 the others don’t mention, such as Add to cart, Back-in-stock emails, Conversion analytics, Cross-sell emails. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Apzee, Nov 9, 2026 for Swish; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Apzee, Nov 9, 2026 for Swish. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.