Appify Search & Discovery vs Findify Search & Merchandise

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.

The short answer

  • On the Shopify App Store: Appify Search & Discovery 5.0 from 5 reviews and Findify Search & Merchandise 4.7 from 87 reviews.
  • Paid plans start at $19.99/month for Appify Search & Discovery and $499/month for Findify Search & Merchandise.
  • Findify Search & Merchandise lists 32 features Appify Search & Discovery’s listing doesn’t mention, including AI recommendations, AI search, Autocomplete.

Head to head

App Store reviews

Appify Search & Discovery: 5
Findify Search & Merchandise: 87
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—

Enterprise-grade search and personalization used by top brands

Categories
  • Search and filters
  • Upsell and cross-sell
  • Upsell and cross-sell
  • Search and filters
Languages
  • English
  • English
  • French
  • Spanish
Launched
Apr 24, 2026
Feb 12, 2015
Built for Shopify
Not badged
Not badged
Reviews per month
3 last full month
1 last full month
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035OctFebAprDecNovMarSepOctAppify Search & Discovery: 2 reviews in September 2026Appify Search & Discovery: 3 reviews in October 2026Findify Search & Merchandise: 2 reviews in October 2018Findify Search & Merchandise: 2 reviews in December 2018Findify Search & Merchandise: 1 reviews in February 2019Findify Search & Merchandise: 2 reviews in March 2019Findify Search & Merchandise: 1 reviews in April 2019Findify Search & Merchandise: 1 reviews in May 2019Findify Search & Merchandise: 1 reviews in December 2019Findify Search & Merchandise: 2 reviews in February 2020Findify Search & Merchandise: 1 reviews in November 2021Findify Search & Merchandise: 1 reviews in January 2022Findify Search & Merchandise: 1 reviews in March 2022Findify Search & Merchandise: 1 reviews in April 2024
Appify Search & DiscoveryFindify Search & MerchandiseCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $19.99 to $39.99/month
From $499 to $1,399/month
Plans
Basic$19.99/month
14-day free trial
Pro$39.99/month
14-day free trial
Premium$499/month
14-day free trialAdvanced AI-powered site search for growing businesses.
  • · AI Personalized Search & Autocomplete
  • · One store and language
  • · Up to 100,000 visits/month
  • · Up to 20,000 products
Professional$799/month
14-day free trialFor businesses with high volume, that are looking for a personalized experience across the store.
  • · AI Personalized Search & Autocomplete
  • · Multiple stores/languages
  • · Smart Collections
  • · Up to 100,000 visits/month
  • · Up to 50,000 products
Enterprise$1,399/month
14-day free trialEnjoy the ultimate level of Findify with the full suite of solutions, support, and account management.
  • · All Professional features
  • · Custom amount of products
  • · Custom visits
  • · Multiple stores/languages
  • · Personalized Recommendations
Coverage
5 of 37 features14%
36 of 37 features97%
Unique strengths
  • Cart upsell
  • AI recommendations
  • AI search
  • Autocomplete
  • Behavior insights
  • +28 more
Search and filters
13%3/24
100%24/24
Analytics
20%1/5
100%5/5
Display customization
14%1/7
100%7/7
Search features
8%1/12
100%12/12
Upsell and cross-sell
15%2/13
92%12/13
Analytics
0%0/4
100%4/4
Customization
17%1/6
83%5/6
Offers and recommendations
33%1/3
100%3/3
1432onlybothonly
Appify Search & DiscoveryFindify Search & Merchandise37 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
  • Shopify POS
  • Yotpo
  • Flow
  • Reach
  • Stamped
  • Swym Wishlist
  • Bold
How it sells itself

Add product suggestions to your search bar, publish filters on collections and search results, and place recommendation widgets on product, collection, home and cart pages. Tune search with synonyms, redirects and pinned products. Pro includes AI search; a vehicle finder helps shoppers choose compatible parts.

Findify offers enterprise-grade & AI-powered Personalized Search & Merchandising, Smart Collections & Recommendations. While merchants can choose to let Findify’s unique personalization algorithm do all the heavy lifting, they also retain full control to tailor the customer experience, should they wish to. Solutions are also fully customizable to fit with every merchant’s brand & style.

Key points
  • Live product autocomplete in your theme's native search bar
  • Hand-picked trending upsells in the search dropdown
  • Built-in percentage discount on upsell products
  • Brand-matching accent color across the widget
  • Search anything (including content) utilizing NLP, personalization, and more.
  • Full product control with powerful merchandising rules & visual drag & drop.
  • Fully customizable front end. Leverage pre-built components or tailor everything
  • Filters, grid control, promo cards & reviews integrations to inspire shoppers.
Screenshots
Admin settings with upsell discount slider and product picker
Live product autocomplete in search bar showing sneaker resultsSearch bar with Trending Now dropdown and product Add buttonsStorefront search with trending products dropdown and Add button
Search & Personalization: Search filtering for Kookai
Search & Personalization: Findify on KookaiFiltering in Collections for Tower RecordsRecommendations on Club L London's website

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureAppify Search & DiscoveryFindify Search & Merchandise
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureAppify Search & DiscoveryFindify Search & Merchandise
App Store rating5.0 ★(ahead)4.7 ★
App Store reviews587(ahead)
New reviews, 28 daysNot enough data0
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureAppify Search & DiscoveryFindify Search & Merchandise
Free planNot listedNot listed
Lowest paid monthly plan$19.99/month(ahead)$499/month
Longest free trial14 days14 days
Plans listed23

Listing

MeasureAppify Search & DiscoveryFindify Search & Merchandise
Shopify category rank#14(ahead)in Search and filters#82in Search and filters
Shopify App Charts#8 on Pricing moves in Search and filtersNot on this week’s charts
Built for ShopifyNoNo
LaunchedApr 24, 2026Feb 12, 2015
Languages1English3English, French, Spanish
DeveloperAppify CreationsFindify

FAQ

Appify Search & Discovery and Findify Search & Merchandise: common questions

Is Appify Search & Discovery or Findify Search & Merchandise cheaper?
Paid plans start at $19.99/month for Appify Search & Discovery and $499/month for Findify Search & Merchandise. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, Appify Search & Discovery or Findify Search & Merchandise?
On the Shopify App Store: Appify Search & Discovery 5.0 from 5 reviews and Findify Search & Merchandise 4.7 from 87 reviews.
What features does each app list that the other doesn’t?
Appify Search & Discovery lists 1 the others don’t mention, such as Cart upsell. Findify Search & Merchandise lists 32 the others don’t mention, such as AI recommendations, AI search, Autocomplete, Behavior insights. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.