Appal Contact Form Builder vs ECF: Contact Form Builder
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Appal Contact Form Builder, Nov 8, 2026 for ECF.
The short answer
- Only Appal Contact Form Builder lists a free plan. Paid plans start at $9.90/month for Appal Contact Form Builder and $4.99/month for ECF.
- ECF lists 11 features Appal Contact Form Builder’s listing doesn’t mention, including CAPTCHA, Conditional logic, Custom CSS.
Head to head
Form Builder + Customer Form + Conditional Form + File Upload
- United States
- Australia
- Switzerland
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 1 form, 50 submissions a month
- · Every field type, plus file uploads
- · Notifications and automatic replies
- · Spam protection and CSV export
Pro
- · Custom CSS and your own send domain
- · Popup and floating button forms
- · Schedule when a form takes replies
- · Unlimited forms and submissions
Pro+
- · Custom template: your own markup
- · Everything in Pro
- · Multi step forms and 100 MB uploads
- · Repeating groups for line items
Basic
- · Custom CSS
- · Different type of Fields
- · Email soft limit 100/day.
- · File Upload upto 5 MB
- · Form Submission Limit 1000/mo
- · MailChimp/Klaviyo Google V2 Captch
Premium
- · All Included of Basic Plan
- · Custom Email Template of Receiver
- · Email soft limit 300/day.
- · Export Form Submission
- · Thank you email for User
- · Unlimited Form Submission
Advanced
- · All included of Premium Plan
- · Custom JS function before & after Submit
- · Email soft limit 500/day.
- · Integration with Google Sheet
- · Webhook Send Data to Third-party URL
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureAsk for a list, not just a field. A repeating group puts description, quantity and price on one line with an Add another button, so wholesale orders, quotes and claims arrive as a proper table instead of one long paragraph. The form renders in your theme's own HTML with documented class names, so your CSS styles it like any other section, and there is a per-form CSS box for the rest.
This app help you to create your own custom form with drag & drop fields. You can easily add the fields, change their position on the form and mark it required if needed. Form settings are easy to use and you can setup email specific auto responder emails. You can send the form data to the multiple users as well as set BCC according to your requirements.
- Repeating groups: repeat a whole row of fields, with add and remove per row
- Renders in your theme's DOM, with documented classes and per-form custom CSS
- 25+ field types, conditional logic and multi-step forms
- Notifications and automatic replies, sent from your own domain
- Short Code/Plain HTML based custom forms like Contact, Testimonial, Conditional.
- Drag & Drop Fields, File Upload, Conditional Fields & Emails. Auto Response
- Google reCAPTCHA Mailchimp, Klaviyo form integration with form.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Appal Contact Form Builder |  ECF |
|---|---|---|
| Detected stores | Not published | 8 |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Food, Beverages & Tobacco, Business & Industrial, Furniture |
| Top store countries | Not published | United States, Australia, Switzerland |
Reviews
| Measure | Appal Contact Form Builder | ECF |
|---|---|---|
| App Store rating | Not published | 4.9 ★ |
| App Store reviews | Not published | 43 |
| New reviews, 28 days | Not enough data | 1 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Appal Contact Form Builder | ECF |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $9.90/month | $4.99/month(ahead) |
| Longest free trial | 14 days | 7 days |
| Plans listed | 3 | 3 |
Listing
| Measure | Appal Contact Form Builder | ECF |
|---|---|---|
| Shopify category rank | #131 | #38(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jul 29, 2026 | Mar 18, 2020 |
| Languages | 1 | 1 |
| Developer | Appal.io | Cirkle Studio LLC |
FAQ
Appal Contact Form Builder and ECF: common questions
- Is Appal Contact Form Builder or ECF cheaper?
- Only Appal Contact Form Builder lists a free plan. Paid plans start at $9.90/month for Appal Contact Form Builder and $4.99/month for ECF. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Appal Contact Form Builder lists 5 the others don’t mention, such as Bookings, Data export, Font and color, Pop-ups. ECF lists 11 the others don’t mention, such as CAPTCHA, Conditional logic, Custom CSS, Custom JavaScript. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Appal Contact Form Builder, Nov 8, 2026 for ECF; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Appal Contact Form Builder, Nov 8, 2026 for ECF. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.