Apex SEO: AI Product Optimizer vs Optimy

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for Apex SEO, Oct 13, 2026 for Optimy.

The short answer

  • Both list a free plan. Paid plans start at $9.99/month for Apex SEO and $29/month for Optimy.
  • Apex SEO lists 18 features Optimy’s listing doesn’t mention, including AI generation, ALT text, Analytics.

Head to head

App Store reviews

Apex SEO: 1
Optimy: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • SEO
  • Analytics
  • SEO
Languages
  • English
  • English
Launched
Feb 13, 2026
May 20, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
—
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $99/month
From $0 to $99/month
Plans
Free PlanFree
  • · 10 image optimizations
  • · 5 product optimizations
  • · Manual SEO editing
  • · SEO Analytics
Basic Plan$9.99/month
  • · 250 product optimizations
  • · 300 image optimizations
  • · AI suggestions
  • · Basic analytics
  • · Bulk Image Optimizer
  • · Bulk Product Optimizer
Growth Plan$29/month
  • · 2,000 product optimizations
  • · 2,500 image optimizations
  • · AI optimization engine
  • · Advanced analytics
  • · Bulk Image Optimizer
  • · Bulk Product Optimizer
Premium Plan$99/month
  • · 10,000 Product Optimization
  • · 10,000 images Optimization
  • · Advanced reports
  • · Bulk Image Optimizer
  • · Bulk Product Optimizer
  • · Priority AI optimization
FreeFree
  • · 3 AI generations per month
  • · 4 scans per month
  • · Product SEO insights
  • · Revenue leak detection
Starter$29/month
  • · 100 AI generations per month
  • · 40 scans per month
  • · AI visibility analysis
  • · Scheduled scans
Growth$99/month
  • · Advanced automation
  • · Scheduled scans
  • · Unlimited AI generations
  • · Unlimited scans
Coverage
18 of 21 features86%
3 of 21 features14%
Unique strengths
  • AI generation
  • ALT text
  • Analytics
  • Content analysis
  • +14 more
  • A/B testing
  • Click-through rates
  • Conversion rates
SEO
100%18/18
0%0/18
Monitoring performance
100%9/9
0%0/9
SEO tools
100%9/9
0%0/9
Upsell and cross-sell
0%0/3
100%3/3
Analytics
0%0/3
100%3/3
1803onlybothonly
Apex SEOOptimy21 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

Apex SEO5.0(1)OptimyNo rating yet
Works with also listed by another
—
—
How it sells itself

Apex SEO helps Shopify merchants improve store visibility, rankings, and performance with AI-powered SEO tools. Optimize product titles, meta descriptions, tags, and image alt text manually or automatically. Compress product images to WebP for faster loading, generate SEO-focused blog posts to target more keywords, and track optimized products, images, and overall SEO progress with built-in analytics.

Optimy helps Shopify merchants identify hidden revenue leaks, improve AI visibility and optimise product performance using AI-powered commerce intelligence. Scan your catalogue for weak product pages, missing SEO metadata, AI visibility gaps, conversion blockers, merchandising issues and operational risks.

Key points
  • Compress and replace product images to WebP without leaving Shopify
  • View SEO and image optimization progress in a built-in analytics dashboard
  • Optimize product titles, meta descriptions, tags, and image alt text
  • Detect hidden revenue leaks and conversion blockers automatically.
  • Improve AI visibility for ChatGPT, Gemini and AI shopping assistants.
  • Generate AI product fixes and optimise SEO metadata faster.
Screenshots
Product editor with SEO and performance optimization tools
AI Image OptimizerProduct list page that displays all the productsProduct editor with SEO and performance optimization tools
Optimy conversion intelligence and revenue leak detection
Optimy revenue leak detection and store issue scanningOptimy AI visibility optimisation for Shopify productsOptimy AI product optimisation and SEO improvement tools

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureApex SEOOptimy
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureApex SEOOptimy
App Store rating5.0 ★Not published
App Store reviews1Not published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureApex SEOOptimy
Free planYesYes
Lowest paid monthly plan$9.99/month(ahead)$29/month
Longest free trialNot listedNot listed
Plans listed43

Listing

MeasureApex SEOOptimy
Shopify category rank#650(ahead)in SEO#1200in SEO
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedFeb 13, 2026May 20, 2026
Languages1English1English
DeveloperApex AppsSpaceLabs

FAQ

Apex SEO and Optimy: common questions

Is Apex SEO or Optimy cheaper?
Both list a free plan. Paid plans start at $9.99/month for Apex SEO and $29/month for Optimy. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Apex SEO lists 18 the others don’t mention, such as AI generation, ALT text, Analytics, Content analysis. Optimy lists 3 the others don’t mention, such as A/B testing, Click-through rates, Conversion rates. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for Apex SEO, Oct 13, 2026 for Optimy; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for Apex SEO, Oct 13, 2026 for Optimy. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.