Apex Sales Booster vs Essential Upsell & Cross Sell
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Apex Sales Booster, Nov 9, 2026 for Essential Upsell & Cross Sell.
The short answer
- Only Essential Upsell & Cross Sell lists a free plan. Paid plans start at $9.90/month for Apex Sales Booster and $9.99/month for Essential Upsell & Cross Sell.
- Essential Upsell & Cross Sell lists 23 features Apex Sales Booster’s listing doesn’t mention, including AI recommendations, Automatic discounts, Bulk discounts.
Head to head
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Monthly Plan
Free
- · Analytics
- · Post-purchase offers
- · Product page offers
- · Translations
- · Up to $100 additional revenue generated
Starter
- · Analytics
- · Post-purchase offers
- · Product page offers
- · Translations
- · Up to $500 additional revenue generated
Essential
- · Analytics
- · Cart page offers
- · Post-purchase offers
- · Product page offers
- · Translations
- · Up to $1000 additional revenue generated
Growth
- · Analytics
- · Cart page offers
- · Post-purchase offers
- · Product page offers
- · Translations
- · Up to $2500 additional revenue generated
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureSeamlessly integrate "Frequently Bought Together" product bundles directly on your product pages. Customers can add multiple complementary items to their cart with a single click. Fully compatible with Shopify's Online Store 2.0 architecture. Built with App Blocks to ensure no code injection, a highly customizable UI, and native theme performance.
Boost AOV with the Essential Upsell app, offering customizable product upsell & cross-sell & "add to cart" widgets. Display frequently bought together (FBT), related products & product addons on product page & cart drawer. Create upsell and cross-sell strategies with "also like" product recommendations, product bundles, buy x get y & one-click upsells.
- 1-Click Add to Cart for multiple complementary products.
- Native Online Store 2.0 integration with zero code injection.
- Asynchronous rendering to maintain native theme performance.
- Sell more by recommending frequently bought products & related products
- Add automatic discounts to your upsell and cross-sell products.
- Select from 20 pre-madde templates, all of which are easily customizable.
- Product page upsell - Add upsell & cross-sell products to your product page.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Apex Sales Booster |  Essential Upsell & Cross Sell |
|---|---|---|
| Detected stores | Not published | 15,068 |
| Net store change, 28 days | 0 | −1 |
| Stores added, 28 days | Not enough data | 359 |
| Big-brand share | Not enough data | 13% |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | Not published | United States, United Kingdom, Australia |
Reviews
| Measure | Apex Sales Booster | Essential Upsell & Cross Sell |
|---|---|---|
| App Store rating | Not published | 5.0 ★ |
| App Store reviews | Not published | 2,484 |
| New reviews, 28 days | Not enough data | 66 |
| Reviewers a year or more in | Not enough data | 12% |
Pricing
| Measure | Apex Sales Booster | Essential Upsell & Cross Sell |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $9.90/month(ahead) | $9.99/month |
| Longest free trial | 7 days | 14 days |
| Plans listed | 1 | 4 |
Listing
| Measure | Apex Sales Booster | Essential Upsell & Cross Sell |
|---|---|---|
| Shopify category rank | #1107 | #13(ahead) |
| Shopify App Charts | Not on this week’s charts | #48 on the Shoplist 100 |
| Built for Shopify | No | Yes |
| Launched | May 6, 2026 | Jun 10, 2024 |
| Languages | 1 | 1 |
| Developer | FX Labs | Essential Bundles & Upsells |
FAQ
Apex Sales Booster and Essential Upsell & Cross Sell: common questions
- Is Apex Sales Booster or Essential Upsell & Cross Sell cheaper?
- Only Essential Upsell & Cross Sell lists a free plan. Paid plans start at $9.90/month for Apex Sales Booster and $9.99/month for Essential Upsell & Cross Sell. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Essential Upsell & Cross Sell lists 23 the others don’t mention, such as AI recommendations, Automatic discounts, Bulk discounts, Bundles. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Apex Sales Booster, Nov 9, 2026 for Essential Upsell & Cross Sell; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Apex Sales Booster, Nov 9, 2026 for Essential Upsell & Cross Sell. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.