Analyzify (GA4 & Ads Tracking) vs Databay: ROAS Profit Analytics

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 11, 2026 for Analyzify (GA4 & Ads Tracking), Nov 12, 2026 for Databay.

The short answer

  • On the Shopify App Store: Analyzify (GA4 & Ads Tracking) 4.8 from 314 reviews and Databay 5.0 from 1 reviews.
  • Databay lists 11 features Analyzify (GA4 & Ads Tracking)’s listing doesn’t mention, including Activity tracking, AI insights, Cohort analysis.

Head to head

Detected stores

Analyzify (GA4 & Ads Tracking): 1,618
Databay: —

App Store reviews

Analyzify (GA4 & Ads Tracking): 314
Databay: 1

New reviews, 28 days

Analyzify (GA4 & Ads Tracking): 2
Databay: —

Stores added, 28 days

Analyzify (GA4 & Ads Tracking): 12
Databay: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

A complete Google Tag Manager, Analytics, data layers solution

—
Categories
  • Analytics
  • Ads
  • Analytics
Languages
  • English
  • English
Launched
Jan 28, 2021
Sep 24, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
—
Detected stores
1,618active installs
  • ClioMakeUpShop
  • PINKO
  • Moschino Official Store
  • Stephanie Gottlieb
  • NOHOW
+1,613 more
0active installs
Most common store size
1,001-5,000 products21%
—
Top countries
  • United States24%
  • Germany11%
  • Netherlands9%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0510AugOctJanAprJunAugOctAnalyzify (GA4 & Ads Tracking): 4 reviews in August 2025Analyzify (GA4 & Ads Tracking): 6 reviews in September 2025Analyzify (GA4 & Ads Tracking): 3 reviews in October 2025Analyzify (GA4 & Ads Tracking): 2 reviews in December 2025Analyzify (GA4 & Ads Tracking): 2 reviews in January 2026Analyzify (GA4 & Ads Tracking): 3 reviews in March 2026Analyzify (GA4 & Ads Tracking): 4 reviews in April 2026Analyzify (GA4 & Ads Tracking): 4 reviews in May 2026Analyzify (GA4 & Ads Tracking): 3 reviews in June 2026Analyzify (GA4 & Ads Tracking): 3 reviews in July 2026Analyzify (GA4 & Ads Tracking): 1 reviews in August 2026Analyzify (GA4 & Ads Tracking): 1 reviews in October 2026Databay: ROAS Profit Analytics: 1 reviews in October 2026
Analyzify (GA4 & Ads Tracking)DatabayCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $145 to $375/month
—
Plans
Standard Tier 1$145/month
5,000 orders/month included. Professional Implementation ($295) included in yearly plans. 2-year price guarantee.
  • · Advanced Tracking Controls
  • · Data layers & Google Tag Manager Ready
  • · GA4 & Meta CAPI & 10+ integrations
  • · Google Ads Conversion & Remarketing
  • · Google Consent Mode (GDPR & CCPA)
  • · Onboarding & Strategy Sessions
Standart Tier 2$175/month
10,000 orders/month included. 20,000 orders/month tier available at $225/month. 2-year price guarantee.
  • · Advanced Tracking Controls
  • · Data layers & Google Tag Manager Ready
  • · GA4 & Meta CAPI & 10+ integrations
  • · Google Ads Conversion & Remarketing
  • · Google Consent Mode (GDPR & CCPA)
  • · Onboarding & Strategy Sessions
Plus Tier 1$275/month
50,000 orders/month included. Professional Implementation ($295) included in yearly plans. 2-year price guarantee.
  • · Audience Segments & Customer Lists
  • · Campaign Intelligence
  • · Custom Integrations
  • · Everything in Standard, plus:
  • · Headless & Custom Storefronts
  • · Marketing Analytics Reporting
Plus Tier 2$375/month
100,000 orders/month included. 300,000 orders/month tier available at $575/month. 2-year price guarantee.
  • · Audience Segments & Customer Lists
  • · Campaign Intelligence
  • · Custom Integrations
  • · Everything in Standard, plus:
  • · Headless & Custom Storefronts
  • · Marketing Analytics Reporting
FreeFree
  • · 5 AI assistant questions/day
  • · 500 orders/month, free forever
  • · All dashboards, Reports, SQL Explore
  • · Data refreshes once a day
  • · First 14 days: no order limit
  • · Last 12 months of order history
Coverage
12 of 23 features52%
21 of 23 features91%
Unique strengths
  • Event tracking
  • Pixel tracking
  • Activity tracking
  • AI insights
  • Cohort analysis
  • Data export
  • +7 more
Analytics
52%12/23
91%21/23
Customer behavior
14%1/7
86%6/7
Marketing and sales
78%7/9
89%8/9
Visuals and reports
57%4/7
100%7/7
21011onlybothonly
Analyzify (GA4 & Ads Tracking)Databay23 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Checkout
  • Google Tag Manager
  • Google Data Studio
  • Server-Side Tracking
  • Facebook Conversion API (CAPI)
  • GA4 and Google Ads
  • Klaviyo
—
How it sells itself

Analyzify provides a turnkey data analytics solution to help Shopify merchants access reliable data with no hassle. In addition to one-click integrations with major marketing platforms that promise a seamless tracking experience, our powerful server-side tracking solutions ensure enhanced accuracy across Google Analytics 4, Meta (Facebook), and TikTok.

Profit analytics for Shopify stores that run Facebook and Google ads. Both platforms count the same order as their own sale, so your ads look better than they are. Databay checks ad spend against real Shopify orders: true ROAS, blended ROAS and net profit after product costs, payment fees and ad spend. Compare Meta and Google side by side and spot campaigns that lose money.

Key points
  • Accurate Enhanced GA4, Google Ads, 10+ integrations & Expert Support
  • Google Ads Conversion Tracking (+Enhanced) & Dynamic Re-marketing
  • Turnkey data analytics setup done by industry professionals (Done-For-You)
  • Compatible with Checkout Extensibility & Consent Mode v2
  • Unified dashboard combining Shopify, GA4, Google Ads and Meta Ads data
  • Track sales, sessions and ad spend together in one view
  • Automatic data syncing to keep your dashboards up to date
  • Compare marketing performance across all your channels
Screenshots
Analyzify Reporting Dashboards
Analyzify GTM Container - Advance Tags & Variables & MetricsShopify - Google Tag Manager IntegrationAdvanced Shopify data layers
Auto-synced daily. Goodbye spreadsheets
See exactly where shoppers drop offUncover the Meta → Google haloConnect every channel in minutes

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureAnalyzify (GA4 & Ads Tracking)Databay
Detected stores1,618as of Nov 11, 2026Not published
Net store change, 28 days−4estimated0estimated
Stores added, 28 days12new and returningNot enough data
Big-brand share29%of stores of known sizeNot enough data
Top store categoriesApparel & Accessories, Home & Garden, Health & BeautyNot published
Top store countriesUnited States, Germany, NetherlandsNot published

Reviews

MeasureAnalyzify (GA4 & Ads Tracking)Databay
App Store rating4.8 ★5.0 ★(ahead)
App Store reviews314(ahead)1
New reviews, 28 days2Not enough data
Reviewers a year or more in30%Not enough data

Pricing

MeasureAnalyzify (GA4 & Ads Tracking)Databay
Free planNot listedNot listed
Lowest paid monthly plan$145/monthNo monthly plan listed
Longest free trialNot listedNot listed
Plans listed41

Listing

MeasureAnalyzify (GA4 & Ads Tracking)Databay
Shopify category rank#50in Ads#377in Analytics
Shopify App Charts#16 in AdsNot on this week’s charts
Built for ShopifyNoNo
LaunchedJan 28, 2021Sep 24, 2026
Languages1English1English
DeveloperAnalyzify | SolverhoodDataBurst

FAQ

Analyzify (GA4 & Ads Tracking) and Databay: common questions

Which has better reviews, Analyzify (GA4 & Ads Tracking) or Databay?
On the Shopify App Store: Analyzify (GA4 & Ads Tracking) 4.8 from 314 reviews and Databay 5.0 from 1 reviews.
What features does each app list that the other doesn’t?
Analyzify (GA4 & Ads Tracking) lists 2 the others don’t mention, such as Event tracking, Pixel tracking. Databay lists 11 the others don’t mention, such as Activity tracking, AI insights, Cohort analysis, Data export. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 11, 2026 for Analyzify (GA4 & Ads Tracking), Nov 12, 2026 for Databay; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 11, 2026 for Analyzify (GA4 & Ads Tracking), Nov 12, 2026 for Databay. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.