Amplitude: Customer Analytics vs Set1 Tracking Pixel
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 5, 2026.
The short answer
- Amplitude is detected on 147× as many Shopify stores as Set1 Tracking Pixel: 293 vs 2 as of Nov 5, 2026.
- Only Set1 Tracking Pixel lists a free plan.
- Amplitude lists 19 features Set1 Tracking Pixel’s listing doesn’t mention, including Abandoned cart, Checkout analytics, Cohort analysis.
Head to head
- United States
- United Kingdom
- India
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
Free
Starter
Growth
Scale
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureGet analytics that empower your teams with self-service insights into which store experiences and customer actions lead to better store conversion rate optimization (CRO.) Go beyond surface-level data and get detailed analytics on user behaviors, attributes, channels, and more. Deep dive into data with funnel analysis segmentation for customer insights optimize your store and marketing campaigns.
Set1 makes it easy to connect your store to Set1 by installing and managing the Set1 tracking pixel. The app helps merchants collect visitor event data across key customer journeys, giving them a clearer foundation for understanding traffic quality and visitor behaviour.
- Install and manage the Set1 pixel
- Collect visitor event data
- Understand traffic quality more clearly
- Monitor behaviour across key customer journeys
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Amplitude | |
|---|---|---|
| Detected stores | 293(ahead) | 2 |
| Net store change, 28 days | +4 | 0 |
| Stores added, 28 days | 4 | Not enough data |
| Big-brand share | 21% | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Not published |
| Top store countries | United States, United Kingdom, India | Not published |
Reviews
| Measure | Amplitude | |
|---|---|---|
| App Store rating | 3.3 ★ | Not published |
| App Store reviews | 6 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Amplitude | |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | No monthly plan listed | $399/month |
| Longest free trial | Not listed | Not listed |
| Plans listed | 1 | 4 |
Listing
| Measure | Amplitude | |
|---|---|---|
| Shopify category rank | Not enough data | Not enough data |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Oct 20, 2021 | Jun 16, 2026 |
| Languages | 1 | 1 |
| Developer | Amplitude | Set1 |
FAQ
Amplitude and Set1 Tracking Pixel: common questions
- Which is more popular, Amplitude or Set1 Tracking Pixel?
- Amplitude is detected on 147× as many Shopify stores as Set1 Tracking Pixel: 293 vs 2 as of Nov 5, 2026.
- Is Amplitude or Set1 Tracking Pixel cheaper?
- Only Set1 Tracking Pixel lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Amplitude lists 19 the others don’t mention, such as Abandoned cart, Checkout analytics, Cohort analysis, Custom dashboards. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 5, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 5, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.