Alpha: Loyalty Program, Points vs Easy Pointly: Loyalty Program
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for Alpha, Oct 13, 2026 for Easy Pointly.
The short answer
- On the Shopify App Store: Alpha 5.0 from 25 reviews and Easy Pointly 5.0 from 1 reviews.
- Only Easy Pointly lists a free plan.
- Alpha lists 4 features Easy Pointly’s listing doesn’t mention, including Badges, Free products, Gift cards.
Head to head
- China
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · Customer admin overview
- · Customer eligibility controls
- · Loyalty landing page (theme builder)
- · Points earning on orders
- · Redeem points for discounts
- · Shopify POS integration
Basic
- · Bonus campaigns (2× / 3× points)
- · Checkout widget (Plus stores)
- · Everything in Free
- · Points expiry rules
- · Tier system (up to 5 levels)
Pro
- · 30-day free trial
- · Everything in Basic
- · Free shipping rewards by tier
- · Judge.me review points
- · Klaviyo integration
- · Referral program (Refer-a-friend)
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureCustomer loyalty app with points, VIP tiers and a dedicated loyalty page. Customers earn points for purchases, sign-ups, newsletter, birthdays, reviews and social follows, and redeem rewards: discounts, free shipping or free products. Run different programs for customer groups by tags, like wholesale and retail (B2B). Give bonus points on key products and collections, and retroactive points for past orders.
Easy Pointly rewards customers with points on every fulfilled order — reversed automatically on cancellations or refunds. Customers redeem points for discount codes on your storefront. Tiers rank customers by lifetime spend — higher tiers earn faster and unlock free shipping. Run 2× or 3× bonus campaigns for sales or events. A referral program and Judge.me integration reward reviews and new buyers.
- Loyalty points - customers earn/redeem points for attractive rewards
- VIP tiers – exclusive perks based on points earned or money spent
- Multiple Programs – launch different loyalty programs for different customers
- POS support - let customers earn and redeem points in physical stores
- Automatic Points on Orders Earn points automatically on every fulfilled order.
- Loyalty Tiers Top spenders earn faster and unlock free shipping.
- Points Redemption Redeem points for discount codes at checkout.
- Referral Program Earn bonus points when friends place their first order.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Alpha |  Easy Pointly |
|---|---|---|
| Detected stores | 3 | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Apparel & Accessories, Food, Beverages & Tobacco, Health & Beauty | Not published |
| Top store countries | China | Not published |
Reviews
| Measure | Alpha | Easy Pointly |
|---|---|---|
| App Store rating | 5.0 ★ | 5.0 ★ |
| App Store reviews | 25(ahead) | 1 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Alpha | Easy Pointly |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | No monthly plan listed | $9/month |
| Longest free trial | Not listed | 30 days |
| Plans listed | Not published | 3 |
Listing
| Measure | Alpha | Easy Pointly |
|---|---|---|
| Shopify category rank | #36(ahead) | #120 |
| Shopify App Charts | #8 on Rookies in Loyalty and rewards | Not on this week’s charts |
| Built for Shopify | Yes | No |
| Launched | Sep 25, 2025 | Jul 27, 2026 |
| Languages | 1 | 1 |
| Developer | Alphalogic | Maxley International |
FAQ
Alpha and Easy Pointly: common questions
- Is Alpha or Easy Pointly cheaper?
- Only Easy Pointly lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Alpha or Easy Pointly?
- On the Shopify App Store: Alpha 5.0 from 25 reviews and Easy Pointly 5.0 from 1 reviews.
- What features does each app list that the other doesn’t?
- Alpha lists 4 the others don’t mention, such as Badges, Free products, Gift cards, POS rewards. Easy Pointly lists 1 the others don’t mention, such as Referrals. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for Alpha, Oct 13, 2026 for Easy Pointly; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for Alpha, Oct 13, 2026 for Easy Pointly. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.