Air vs Brandfolder ‑ Asset Management
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for Air, May 25, 2026 for Brandfolder.
The short answer
- Only Air lists a free plan.
- Air lists 2 features Brandfolder’s listing doesn’t mention, including File upload, Import and export.
Head to head
Deliver impactful e-commerce experiences using on-brand assets
Free
Starter
Business
Enterprise
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureAccess Air directly from the “More actions” menu. No switching tabs or hunting for files or additional settings to configure. You can search, filter, and browse your entire Air library without leaving Shopify. Supports both image and video media types on Shopify products. Air is your one source of truth: select assets directly from your Air workspace, where your team already manages and approves media.
Streamline e-commerce and marketing efforts with Brandfolder. Brandfolder's integration for Shopify allows users to quickly search, find, and leverage product and marketing assets from Brandfolder to build engaging and powerful commerce websites without the tedious step of manually uploading and downloading them.
- Browse, search, and select media from your Air workspace on a product page
- Attach images and videos to Shopify products from Air
- Access Air directly from the Shopify admin via “More actions”
- Quickly search, find, and leverage product and marketing assets from Brandfolder
- Allow users to easily access Brandfolder assets within the Shopify store
- Resize and modify assets that are uploaded to Shopify store
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Air |  Brandfolder |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Air | Brandfolder |
|---|---|---|
| App Store rating | Not published | 4.0 ★ |
| App Store reviews | Not published | 1 |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Air | Brandfolder |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $25/month | No monthly plan listed |
| Longest free trial | Not listed | Not listed |
| Plans listed | 4 | Not published |
Listing
| Measure | Air | Brandfolder |
|---|---|---|
| Shopify category rank | #128 | #51 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | May 15, 2026 | Nov 18, 2021 |
| Languages | 1 | 1 |
| Developer | Air Inc | Brandfolder |
FAQ
Air and Brandfolder: common questions
- Is Air or Brandfolder cheaper?
- Only Air lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Air lists 2 the others don’t mention, such as File upload, Import and export. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for Air, May 25, 2026 for Brandfolder; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for Air, May 25, 2026 for Brandfolder. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.