SEOmatic: AI SEO Optimizer vs SEOWILL: AI SEO & AI Blog Post
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 15, 2026 for SEOmatic, Nov 8, 2026 for SEOWILL.
The short answer
- On the Shopify App Store: SEOmatic 4.4 from 150 reviews and SEOWILL 4.8 from 1,804 reviews.
- Both list a free plan. Paid plans start at $15/month for SEOmatic and $29.99/month for SEOWILL.
- SEOWILL lists 21 features SEOmatic’s listing doesn’t mention, including AMP pages, Backlinks, Competitor analysis.
Head to head
Image compression, alt tag & metadata optimization
SEO Booster, Alt Text, Meta tags,Sitemap - 24/7 Live Support
- United States
- United Kingdom
- France
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 10 Products
- · AI Meta Description
- · AI Meta Title
- · AI SEO Audit & Optimization
- · Auto-pilot
- · HTML Sitemap Generator
Starter
- · 500 Products
- · AI Meta title & Description
- · Auto-pilot
- · Broken Links
- · SEO Audit & Optimization
- · Schema MarkUps
Basic
- · 2000 Products
- · AI Meta Title & Generator
- · Auto-pilot
- · Broken Links
- · SEO Audit & Optimization
- · Schema MarkUps
Advanced
- · 5000 Products
- · AI Meta Title & Description
- · Auto-pilot
- · Broken Links
- · SEO Audit & Optimization
- · Schema MarkUps
Free Plan
- · AI Blog Generator - 30 Credits
- · AI Content Optimization - 30 credits
- · Basic Page Speed Optimization
- · Full Site SEO & GEO Audit
- · Image Alt Text & Compression - 50 Images
- · Keyword Content Planner - 30 Credits
Pro Plan
- · 2,000 Image Compression / month
- · All Features in Free
- · Auto-Redirect Broken Links
- · Content Optimization - 200 credits/month
- · On-page SEO Audit - 1000 pages
- · Rocket Speed Optimization
Premium Plan
- · 6,000 Images Compression/month
- · AI Content Optimization - 500 credits/mo
- · AI Internal Linking
- · All Features in Pro
- · Competitor GEO & SEO Analysis
- · Competitor GEO & SEO Analysis
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureSEOmatic is your go-to solution for effortless site optimization. Its advanced AI SEO, SEO optimizer, and unlimited image compression capabilities simplify SEO audit, boost page speed, and ensure your images are search engine ready with ALT tags. Automatically generate HTML sitemap and XML sitemap files to improve indexing and visibility, while optimizing meta tags using templates, AI writer, or ChatGPT.
SEOWILL (formerly SEOAnt) helps Shopify merchants improve SEO and visibility in Google and AI search. Discover opportunities with SEO audits, get actionable recommendations, and optimize your store with AI-powered tools. Improve product content, meta tags, structured data, images, and site speed, fix broken links, and create SEO-friendly blog posts.
- SEO booster: Automatically generate meta tags or insert keywords w/ ChatGPT
- Image & page speed optimizer: Unlimited image compression, lazy load, watermarks
- On-page SEO AI audit: Perform comprehensive SEO audits for on-page success
- Technical SEO: Monitor broken links & set up auto-redirects to preserve traffic
- Site speed up: Auto page speed optimizer,AMP, image compression, preload
- AI SEO booster: Meta, Alt text, structured data, competitive keyword research
- Auto-detect 404 errors and bulk redirect URLs
- Auto-scan SEO: indexing, speed, content, tag errors, dead links, alt, canonical
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  SEOmatic |  SEOWILL |
|---|---|---|
| Detected stores | Not published | 13,075 |
| Net store change, 28 days | 0 | −65 |
| Stores added, 28 days | Not enough data | 205 |
| Big-brand share | Not enough data | 7% |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | Not published | United States, United Kingdom, France |
Reviews
| Measure | SEOmatic | SEOWILL |
|---|---|---|
| App Store rating | 4.4 ★ | 4.8 ★(ahead) |
| App Store reviews | 150 | 1,804(ahead) |
| New reviews, 28 days | 1(ahead) | 0 |
| Reviewers a year or more in | Not enough data | 4% |
FAQ
SEOmatic and SEOWILL: common questions
- Is SEOmatic or SEOWILL cheaper?
- Both list a free plan. Paid plans start at $15/month for SEOmatic and $29.99/month for SEOWILL. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, SEOmatic or SEOWILL?
- On the Shopify App Store: SEOmatic 4.4 from 150 reviews and SEOWILL 4.8 from 1,804 reviews.
- What features does each app list that the other doesn’t?
- SEOmatic lists 7 the others don’t mention, such as AI generation, Automations, Image backup, Image resizing. SEOWILL lists 21 the others don’t mention, such as AMP pages, Backlinks, Competitor analysis, Content optimization. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 15, 2026 for SEOmatic, Nov 8, 2026 for SEOWILL; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 15, 2026 for SEOmatic, Nov 8, 2026 for SEOWILL. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.