AI SEO Assistant vs Optimo: AI Store Optimizer

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.

The short answer

  • Both list a free plan. Paid plans start at $19.90/month for AI SEO Assistant and $19.90/month for Optimo.
  • AI SEO Assistant lists 8 features Optimo’s listing doesn’t mention, including Audits, Content analysis, Image optimization.

Head to head

App Store reviews

AI SEO Assistant: 3
Optimo: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • SEO
  • SEO
Languages
  • English
  • English
Launched
May 19, 2026
Jun 10, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
—
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $19.90/month
From $0 to $19.90/month
Plans
FreeFree
  • · Basic support
  • · Generate product meta title & descriptio
  • · Generation history
  • · Up to 10 products / month
Pro$19.90/month
  • · Advanced filters & interactive tables
  • · Blog article SEO generation
  • · Bulk generate + bulk apply/publish
  • · Detailed error insights
  • · Image ALT text generation
  • · Priority queue processing
FREEFree
  • · Enriched XML sitemap for search engines
  • · GEO optimization settings and submission
  • · Google Merchant Feed generated automatic
  • · JSON-LD structured data on every product
  • · LLMs.txt for AI crawler discoverability
PRO$19.90/month
7-day free trial
  • · AI discovery signals for ChatGPT, Gemini
  • · AI-generated descriptions, buying guides
  • · Everything in FREE included
  • · SEO titles, meta descriptions and image
  • · Unlimited AI product optimization
  • · Unlimited blog article optimization
Coverage
13 of 18 features72%
10 of 18 features56%
Unique strengths
  • Audits
  • Content analysis
  • Image optimization
  • Insights and tips
  • +4 more
  • JSON-LD
  • Rank tracking
  • Robots.txt
  • Sitemaps
  • +1 more
SEO
72%13/18
56%10/18
Monitoring performance
75%6/8
25%2/8
SEO tools
70%7/10
80%8/10
855onlybothonly
AI SEO AssistantOptimo18 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
—
How it sells itself

AI SEO Assistant helps merchants create and manage SEO metadata for products and blog articles inside Shopify admin. Generate titles and descriptions with AI, review edits, save drafts, and publish updates in bulk. Track each generation job and item status so teams know what is generated, edited, and published.

Optimo uses AI to generate product & blog SEO content — descriptions, buying guides, FAQs, titles, and meta descriptions — saved to metafields without overwriting originals. It injects full JSON-LD structured data (ratings, specs, reviews, search) across your store for Google rich results, plus site-wide Business & Collection schema.

Key points
  • AI-generated SEO titles & descriptions for products and blog posts
  • Review, edit, save drafts, and publish updates in bulk
  • Generation history with status tracking for every item
  • AI writes product descriptions, SEO titles, and meta descriptions
  • JSON-LD structured data injected on every product page automatically
  • Blog articles optimized with SEO metadata and AI discovery signals
  • Google Merchant Feed, sitemap, and LLMs.txt generated automatically
Screenshots
Generation history: track job status, progress, and item results
AI-generated SEO titles & descriptions for products, blog postsSEO Tools: AI generates product and blog meta titles & descriptiReview edits, save drafts, and publish SEO updates in bulk
LLM optimization
Product optimizationMake your store AI-readyArticle optimization

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureAI SEO AssistantOptimo
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureAI SEO AssistantOptimo
App Store rating5.0 ★Not published
App Store reviews3Not published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureAI SEO AssistantOptimo
Free planYesYes
Lowest paid monthly plan$19.90/month$19.90/month
Longest free trialNot listed7 days
Plans listed22

Listing

MeasureAI SEO AssistantOptimo
Shopify category rank#322(ahead)in SEO#547in SEO
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedMay 19, 2026Jun 10, 2026
Languages1English1English
DeveloperFiDevStudioQOOL Apps

FAQ

AI SEO Assistant and Optimo: common questions

Is AI SEO Assistant or Optimo cheaper?
Both list a free plan. Paid plans start at $19.90/month for AI SEO Assistant and $19.90/month for Optimo. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
AI SEO Assistant lists 8 the others don’t mention, such as Audits, Content analysis, Image optimization, Insights and tips. Optimo lists 5 the others don’t mention, such as JSON-LD, Rank tracking, Robots.txt, Sitemaps. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.