Agile Wishlist vs Ultimate Wishlist

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 7, 2026 for Agile Wishlist, Nov 9, 2026 for Ultimate Wishlist.

The short answer

  • Both list a free plan. Paid plans start at $2.99/month for Agile Wishlist and $4.99/month for Ultimate Wishlist.
  • Ultimate Wishlist lists 8 features Agile Wishlist’s listing doesn’t mention, including Add to cart, Conversion analytics, Custom branding.

Head to head

Detected stores

Agile Wishlist: —
Ultimate Wishlist: 307

App Store reviews

Agile Wishlist: —
Ultimate Wishlist: 26
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—

Best wishlist app for your customer to add their favorite item

Developer
Categories
  • Wishlists
  • Wishlists
Languages
  • English
  • English
Launched
Apr 30, 2026
Sep 2, 2020
Built for Shopify
Not badged
Not badged
Reviews per month
—
1 last full month
Detected stores
0active installs
307active installs
  • Maria.B. Designs (PK)
  • Maestros Joyeros
  • Roja Parfums Holdings Ltd
  • M.Basics by Maria.B. (PK)
  • United Nude
+302 more
Most common store size
—
201-500 products28%
Top countries
—
  • United States23%
  • United Kingdom10%
  • India7%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

012JunOctJanMayAugAprAugUltimate Wishlist: 1 reviews in June 2023Ultimate Wishlist: 1 reviews in September 2023Ultimate Wishlist: 1 reviews in October 2023Ultimate Wishlist: 1 reviews in December 2023Ultimate Wishlist: 1 reviews in January 2024Ultimate Wishlist: 1 reviews in February 2024Ultimate Wishlist: 1 reviews in May 2024Ultimate Wishlist: 1 reviews in June 2024Ultimate Wishlist: 2 reviews in August 2024Ultimate Wishlist: 2 reviews in February 2025Ultimate Wishlist: 1 reviews in April 2025Ultimate Wishlist: 1 reviews in August 2026
Agile WishlistUltimate WishlistCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $5.99/month
From $0 to $14.99/month
Plans
FreeFree
  • · Multilingual texts
  • · Share your wishlist
  • · Up to 1,000 actions / month
  • · Wishlist statistics dashboard
Basic$2.99/month
7-day free trial
  • · Everything in Free
  • · REST API for your integrations
  • · ROI report and data export
  • · Social proof and low stock badges
  • · Unlimited wishlist actions
Marketing$5.99/month
7-day free trial
  • · Alerts sent through your Brevo account
  • · Back in stock and low stock alerts
  • · Everything in Basic
  • · Subscriber list export
Free planFree
  • · Customizable Text/Color
  • · Full reports
  • · Guest Wishlist
  • · Non-English support
  • · Share Wishlist
  • · Up to 500 Wishlist/month
Basic$4.99/month
  • · Custom Email Template
  • · Everything in Free plan
  • · Up to 1,000 Wishlist items/month
  • · Up to 500 email reminders per month
Pro$9.99/month
  • · Everything in Basic plan
  • · Send email reminder to individual user
  • · Up to 2,000 email reminders/month
  • · Up to 5,000 Wishlist items/month
Premium$14.99/month
  • · Everything in Pro plan
  • · Facebook pixel integration
  • · Up to 10,000 Wishlist items/month
  • · Up to 5,000 email reminders/month
Coverage
9 of 17 features53%
15 of 17 features88%
Unique strengths
  • Import and export
  • Multi-language
  • Add to cart
  • Conversion analytics
  • Custom branding
  • Dashboard
  • +4 more
Wishlists
53%9/17
88%15/17
Customization
60%3/5
80%4/5
List management
29%2/7
86%6/7
List types
80%4/5
100%5/5
278onlybothonly
Agile WishlistUltimate Wishlist17 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
—
How it sells itself

Shoppers save products, or a specific variant, to a guest wishlist with no account; at login it merges into their account. They can save for later and send a read-only wishlist share link. Back in Stock and low stock alerts, including FOMO-style urgency emails, go only to shoppers who opt in, with consent recorded, and are sent through your Brevo account.

With Ultimate wishlist customers can create wishlists with or without registration/login. Users can login to see their wishlist across multiple devices. Easily customizable all text and Non-English support. With Ultimate Wishlist’s strong statistics, you can learn which products and variants your customers want most so you can focus to promote those products.

Key points
  • Easy to setup without adding custom code to your theme
  • Shere your Wishlist even without login
  • Fully translatable using native tools like "Translate & Adapt"
  • Configurable and testable even in preview themes
  • Easily customizable all text and appearance to match your store.
  • Customers can create wishlists with or without registration/login.
  • Allow customer to share their wishlist via Facebook, Twitter and Email.
  • Customizable email template to send reminders to your customer about wishlist.
Screenshots
Works with Translate and Adapt
Clean DesignClean DesignGuests or Customers Share
Dashboard 3
Dashboard 2Dashboard 1Wishlist on collection page

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureAgile WishlistUltimate Wishlist
Detected storesNot published307as of Nov 9, 2026
Net store change, 28 days0estimated−4estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough data12%of stores of known size
Top store categoriesNot publishedApparel & Accessories, Home & Garden, Health & Beauty
Top store countriesNot publishedUnited States, United Kingdom, India

Reviews

MeasureAgile WishlistUltimate Wishlist
App Store ratingNot published4.9 ★
App Store reviewsNot published26
New reviews, 28 daysNot enough data0
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureAgile WishlistUltimate Wishlist
Free planYesYes
Lowest paid monthly plan$2.99/month(ahead)$4.99/month
Longest free trial7 daysNot listed
Plans listed34

Listing

MeasureAgile WishlistUltimate Wishlist
Shopify category rank#129in Wishlists#61(ahead)in Wishlists
Shopify App Charts#6 on Pricing moves in Wishlists#18 in Wishlists
Built for ShopifyNoNo
LaunchedApr 30, 2026Sep 2, 2020
Languages1English1English
DeveloperAgilePZedApps

FAQ

Agile Wishlist and Ultimate Wishlist: common questions

Is Agile Wishlist or Ultimate Wishlist cheaper?
Both list a free plan. Paid plans start at $2.99/month for Agile Wishlist and $4.99/month for Ultimate Wishlist. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Agile Wishlist lists 2 the others don’t mention, such as Import and export, Multi-language. Ultimate Wishlist lists 8 the others don’t mention, such as Add to cart, Conversion analytics, Custom branding, Dashboard. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 7, 2026 for Agile Wishlist, Nov 9, 2026 for Ultimate Wishlist; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 7, 2026 for Agile Wishlist, Nov 9, 2026 for Ultimate Wishlist. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.