Affiliate Marketing ReferrLy vs Wobb: Influencer Marketing
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026 for Affiliate Marketing ReferrLy, Oct 14, 2026 for Wobb.
The short answer
- Only Affiliate Marketing ReferrLy lists a free plan. Paid plans start at $5/month for Affiliate Marketing ReferrLy and $99/month for Wobb.
- Affiliate Marketing ReferrLy lists 26 features Wobb’s listing doesn’t mention, including Achievement tracking, Affiliate links, Analytics.
Head to head
Affiliate marketing, referral, Influencer, Ambassador app
- United States
- United Kingdom
- Canada
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · Analytics
- · Separate Affiliate Portal
- · Tracking by Links or Coupons
- · Unlimited Affiliates
- · Unlimited Orders
- · Welcome Emails
Starter
- · Auto Applied Coupons
- · Collection Commissions
- · Marketing Assets
- · Product Commissions
- · Referral Popups
- · Store Credit
Pro
- · Email Alerts
- · Everything in Starter plan +
- · Multi-Level Commissions
- · Multi-Tier Commissions
- · Royalty Commission
Premium
- · Bulk Emails
- · Custom Affiliate Portal Domain
- · Everything in Pro plan +
- · PayPal Integration
Basic
- · 1 Campaign Posting (Creator Marketplace)
- · 1000 Email Unlocks
- · 200 Phone Unlocks
- · 250 Influencer Analytics
- · 400M+ Influencers Database
- · 5000 Search Results
Pro
- · 20000 Search Results
- · 2500 Email Unlocks
- · 400 Influencer Analytics
- · 400M+ Influencers Database
- · 5 Campaign Posting (Creator Marketplace)
- · 500 Phone Unlocks
Unlimited
- · 1000 Influencer Analytics
- · 400M+ Influencers Database
- · Unlimited Campaign Postings
- · Unlimited Email Unlocks
- · Unlimited Phone Unlocks
- · Unlimited Search Results
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureAffiliate and referral marketing made easy for your store! Our all-in-one tool enables your influencers and ambassadors to become referral partners, driving revenue your way. Start your affiliate program effortlessly. Track sales with referral links and coupon codes, and provide affiliates with a dedicated dashboard to monitor their influencer marketing performance.
With wobb you can easily find social media influencers that are a great fit to your business. Wobb helps you to craft structured campaign briefings. Wobb influencer marketing solution app enables you to assess cooperation media values, allows you to define campaign budgets and lets you chat with brands.
- Seamless Affiliate Onboarding. Custom signup domain & form fields.
- Set Commission rules by affiliates, products, collections & achievements & more
- Automatically creates Referral links & Coupon Codes for affiliates
- Post Purchase Pop-Ups. Ask your customers to join as affiliates on order pages
- Discover Influencers - Database of 250 Million Influencers Worldwide
- Creator Marketplace - Post your requirements & get applications within 24 hrs
- Campaign Management - Dashboard to easily manage all your influencers
- Campaign Reporting - Generate real time reports for all your campaigns
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Affiliate Marketing ReferrLy |  Wobb |
|---|---|---|
| Detected stores | 4,291 | Not published |
| Net store change, 28 days | +30 | 0 |
| Stores added, 28 days | 64 | Not enough data |
| Big-brand share | 8% | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Not published |
| Top store countries | United States, United Kingdom, Canada | Not published |
Reviews
| Measure | Affiliate Marketing ReferrLy | Wobb |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 1,134 | Not published |
| New reviews, 28 days | 31 | Not enough data |
| Reviewers a year or more in | 6% | Not enough data |
Pricing
| Measure | Affiliate Marketing ReferrLy | Wobb |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $5/month(ahead) | $99/month |
| Longest free trial | 14 days | 14 days |
| Plans listed | 4 | 3 |
Listing
| Measure | Affiliate Marketing ReferrLy | Wobb |
|---|---|---|
| Shopify category rank | #1(ahead) | #224 |
| Shopify App Charts | #5 in Affiliate programs | Not on this week’s charts |
| Built for Shopify | Yes | No |
| Launched | Dec 22, 2020 | Dec 26, 2023 |
| Languages | 1 | 1 |
| Developer | DEVSQUAT SOLUTIONS | Wobb |
FAQ
Affiliate Marketing ReferrLy and Wobb: common questions
- Is Affiliate Marketing ReferrLy or Wobb cheaper?
- Only Affiliate Marketing ReferrLy lists a free plan. Paid plans start at $5/month for Affiliate Marketing ReferrLy and $99/month for Wobb. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Affiliate Marketing ReferrLy lists 26 the others don’t mention, such as Achievement tracking, Affiliate links, Analytics, Auto-payments. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026 for Affiliate Marketing ReferrLy, Oct 14, 2026 for Wobb; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026 for Affiliate Marketing ReferrLy, Oct 14, 2026 for Wobb. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.