Affiliate Marketing ReferrLy vs Refero
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026 for Affiliate Marketing ReferrLy, Oct 13, 2026 for Refero.
The short answer
- On the Shopify App Store: Affiliate Marketing ReferrLy 5.0 from 1,133 reviews and Refero 5.0 from 1 reviews.
- Both list a free plan. Paid plans start at $5/month for Affiliate Marketing ReferrLy and $49/month for Refero.
- Affiliate Marketing ReferrLy lists 14 features Refero’s listing doesn’t mention, including Achievement tracking, Custom domain, Custom forms.
Head to head
Affiliate marketing, referral, Influencer, Ambassador app
- United States
- United Kingdom
- Canada
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · Analytics
- · Separate Affiliate Portal
- · Tracking by Links or Coupons
- · Unlimited Affiliates
- · Unlimited Orders
- · Welcome Emails
Starter
- · Auto Applied Coupons
- · Collection Commissions
- · Marketing Assets
- · Product Commissions
- · Referral Popups
- · Store Credit
Pro
- · Email Alerts
- · Everything in Starter plan +
- · Multi-Level Commissions
- · Multi-Tier Commissions
- · Royalty Commission
Premium
- · Bulk Emails
- · Custom Affiliate Portal Domain
- · Everything in Pro plan +
- · PayPal Integration
Starter
- · 10 attributed orders earn per month
- · Affiliate and referral links
- · CSV exports
- · Global + per-affiliate commission rates
- · Link and discount code tracking
- · Ongoing commissions
Pro
- · Automated PayPal payouts
- · Custom referral domain
- · Customizable affiliate portal
- · Customizable emails
- · Extended reports
- · Multi-currency payouts
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureAffiliate and referral marketing made easy for your store! Our all-in-one tool enables your influencers and ambassadors to become referral partners, driving revenue your way. Start your affiliate program effortlessly. Track sales with referral links and coupon codes, and provide affiliates with a dedicated dashboard to monitor their influencer marketing performance.
Refero helps merchants manage affiliates and referrals in one place. Recruit affiliates, let customers refer their friends, then attribute orders through links and discount codes. Add referrals to customer accounts, the thank-you page, and store pages. Approvals, recurring earnings, and refunds are built into the workflow.
- Seamless Affiliate Onboarding. Custom signup domain & form fields.
- Set Commission rules by affiliates, products, collections & achievements & more
- Automatically creates Referral links & Coupon Codes for affiliates
- Post Purchase Pop-Ups. Ask your customers to join as affiliates on order pages
- Track affiliate sales using referral links and discount codes
- Support ongoing commissions on repeat customer orders
- Reduce manual work with commission auto-approvals and automated PayPal payouts
- Built-in, customizable affiliate portal for links, earnings, and performance
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Affiliate Marketing ReferrLy |  Refero |
|---|---|---|
| Detected stores | 4,272 | Not published |
| Net store change, 28 days | +30 | 0 |
| Stores added, 28 days | 64 | Not enough data |
| Big-brand share | 8% | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Not published |
| Top store countries | United States, United Kingdom, Canada | Not published |
Reviews
| Measure | Affiliate Marketing ReferrLy | Refero |
|---|---|---|
| App Store rating | 5.0 ★ | 5.0 ★ |
| App Store reviews | 1,133(ahead) | 1 |
| New reviews, 28 days | 31 | Not enough data |
| Reviewers a year or more in | 6% | Not enough data |
Pricing
| Measure | Affiliate Marketing ReferrLy | Refero |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $5/month(ahead) | $49/month |
| Longest free trial | 14 days | 14 days |
| Plans listed | 4 | 2 |
Listing
| Measure | Affiliate Marketing ReferrLy | Refero |
|---|---|---|
| Shopify category rank | #1(ahead) | #73 |
| Shopify App Charts | #5 in Affiliate programs | Not on this week’s charts |
| Built for Shopify | Yes | No |
| Launched | Dec 22, 2020 | Mar 11, 2026 |
| Languages | 1 | 2 |
| Developer | DEVSQUAT SOLUTIONS | PARALEL |
FAQ
Affiliate Marketing ReferrLy and Refero: common questions
- Is Affiliate Marketing ReferrLy or Refero cheaper?
- Both list a free plan. Paid plans start at $5/month for Affiliate Marketing ReferrLy and $49/month for Refero. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Affiliate Marketing ReferrLy or Refero?
- On the Shopify App Store: Affiliate Marketing ReferrLy 5.0 from 1,133 reviews and Refero 5.0 from 1 reviews.
- What features does each app list that the other doesn’t?
- Affiliate Marketing ReferrLy lists 14 the others don’t mention, such as Achievement tracking, Custom domain, Custom forms, Custom links and discounts. Refero lists 9 the others don’t mention, such as Affiliate programs, Automated rules, Commission, Coupons. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026 for Affiliate Marketing ReferrLy, Oct 13, 2026 for Refero; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026 for Affiliate Marketing ReferrLy, Oct 13, 2026 for Refero. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.