Affiliate Marketing ReferrLy vs Markivo Referral & Rewards

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for Affiliate Marketing ReferrLy, Oct 13, 2026 for Markivo Referral & Rewards.

The short answer

  • On the Shopify App Store: Affiliate Marketing ReferrLy 5.0 from 1,134 reviews and Markivo Referral & Rewards 5.0 from 2 reviews.
  • Both list a free plan. Paid plans start at $5/month for Affiliate Marketing ReferrLy and $9.99/month for Markivo Referral & Rewards.
  • Affiliate Marketing ReferrLy lists 21 features Markivo Referral & Rewards’s listing doesn’t mention, including Achievement tracking, Auto-payments, Auto-tracking.

Head to head

Detected stores

Affiliate Marketing ReferrLy: 4,324
Markivo Referral & Rewards: —

App Store reviews

Affiliate Marketing ReferrLy: 1,134
Markivo Referral & Rewards: 2

New reviews, 28 days

Affiliate Marketing ReferrLy: 28
Markivo Referral & Rewards: —

Stores added, 28 days

Affiliate Marketing ReferrLy: 63
Markivo Referral & Rewards: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Affiliate marketing, referral, Influencer, Ambassador app

—
Categories
  • Affiliate programs
  • Loyalty and rewards
  • Loyalty and rewards
  • Affiliate programs
Languages
  • English
  • English
  • Chinese (Simplified)
Launched
Dec 22, 2020
Oct 17, 2024
Built for Shopify
Built for Shopify
Not badged
Reviews per month
29 last full month
—
Detected stores
4,324active installs
  • Dr. Simon Fit
  • Swimlest
  • HowToBBQRight
  • Skechers Malaysia
  • Sarah Chapman
+4,319 more
0active installs
Most common store size
11-50 products30%
—
Top countries
  • United States31%
  • United Kingdom7%
  • Canada4%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

050100NovJanMarMayJulSepOctAffiliate Marketing ReferrLy: 13 reviews in December 2025Affiliate Marketing ReferrLy: 24 reviews in January 2026Affiliate Marketing ReferrLy: 42 reviews in February 2026Affiliate Marketing ReferrLy: 69 reviews in March 2026Affiliate Marketing ReferrLy: 42 reviews in April 2026Affiliate Marketing ReferrLy: 42 reviews in May 2026Affiliate Marketing ReferrLy: 38 reviews in June 2026Affiliate Marketing ReferrLy: 32 reviews in July 2026Affiliate Marketing ReferrLy: 41 reviews in August 2026Affiliate Marketing ReferrLy: 51 reviews in September 2026Affiliate Marketing ReferrLy: 29 reviews in October 2026Markivo Referral & Rewards: 3 reviews in November 2024
Affiliate Marketing ReferrLyMarkivo Referral & RewardsCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $15/month
From $0 to $29.99/month
Plans
FreeFree
  • · Analytics
  • · Separate Affiliate Portal
  • · Tracking by Links or Coupons
  • · Unlimited Affiliates
  • · Unlimited Orders
  • · Welcome Emails
Starter$5/month
14-day free trial
  • · Auto Applied Coupons
  • · Collection Commissions
  • · Marketing Assets
  • · Product Commissions
  • · Referral Popups
  • · Store Credit
Pro$9/month
14-day free trial
  • · Email Alerts
  • · Everything in Starter plan +
  • · Multi-Level Commissions
  • · Multi-Tier Commissions
  • · Royalty Commission
Premium$15/month
14-day free trial
  • · Bulk Emails
  • · Custom Affiliate Portal Domain
  • · Everything in Pro plan +
  • · PayPal Integration
FreeFree
  • · 1 Campaign
  • · 24/7 support
  • · Auto-generated coupons
  • · Basic analysis
  • · Unlimited Referral Links
Starter$9.99/month
7-day free trial
  • · Advanced Fraud Detection
  • · All Campaign Types
  • · Everything in Free Plan plus:
  • · Newsletter Signup Rewards
  • · Unlimited Campaigns
Growth$29.99/month
7-day free trial
  • · All Campaign themes
  • · Discount data analysis
  • · Everything in Starter Plan plus:
Coverage
26 of 36 features72%
15 of 36 features42%
Unique strengths
  • Achievement tracking
  • Auto-payments
  • Auto-tracking
  • Branded portal
  • +17 more
  • Automated rules
  • Collection links
  • Coupons
  • Discounts
  • +6 more
Affiliate programs
90%26/29
28%8/29
Affiliate experience
100%6/6
17%1/6
Commission options
88%7/8
38%3/8
Payments
75%3/4
25%1/4
Referral management
91%10/11
27%3/11
Loyalty and rewards
0%0/7
100%7/7
Program types
0%0/1
100%1/1
Rewards you can offer
0%0/6
100%6/6
21510onlybothonly
Affiliate Marketing ReferrLyMarkivo Referral & Rewards36 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Checkout
  • Customer accounts
  • PayPal
  • Appstle
  • Recharge
—
How it sells itself

Affiliate and referral marketing made easy for your store! Our all-in-one tool enables your influencers and ambassadors to become referral partners, driving revenue your way. Start your affiliate program effortlessly. Track sales with referral links and coupon codes, and provide affiliates with a dedicated dashboard to monitor their influencer marketing performance.

Markivo Referral & Rewards is an innovative referral application with the newest viral marketing mechanism. It increases your store's revenue through the power of word-of-mouth endorsements. Our app offers a set of fun and dynamic features such as blind box and collecting cards that not only enrich customers' experience with interactive and rewarding activities, but also incentivize them to invite their network to…

Key points
  • Seamless Affiliate Onboarding. Custom signup domain & form fields.
  • Set Commission rules by affiliates, products, collections & achievements & more
  • Automatically creates Referral links & Coupon Codes for affiliates
  • Post Purchase Pop-Ups. Ask your customers to join as affiliates on order pages
  • Build trust, reward customers, boost brand awareness
  • Rewards as commissions, lower marketing costs
  • Unlimited referral links
  • Real-time tracking with analytics
Screenshots
Add On Tools
Affiliate ProgramTurn Customers Into AffiliatesAffiliate Sign Up
Customizable, attractive referral programs to boost sales
Compatible with mobile devicesMORE THAN REFERRALMultiple referral rewards

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureAffiliate Marketing ReferrLyMarkivo Referral & Rewards
Detected stores4,324as of Nov 9, 2026Not published
Net store change, 28 days+31estimated0estimated
Stores added, 28 days63new and returningNot enough data
Big-brand share8%of stores of known sizeNot enough data
Top store categoriesApparel & Accessories, Health & Beauty, Home & GardenNot published
Top store countriesUnited States, United Kingdom, CanadaNot published

Reviews

MeasureAffiliate Marketing ReferrLyMarkivo Referral & Rewards
App Store rating5.0 ★5.0 ★
App Store reviews1,134(ahead)2
New reviews, 28 days28Not enough data
Reviewers a year or more in6%Not enough data

Pricing

MeasureAffiliate Marketing ReferrLyMarkivo Referral & Rewards
Free planYesYes
Lowest paid monthly plan$5/month(ahead)$9.99/month
Longest free trial14 days7 days
Plans listed43

Listing

MeasureAffiliate Marketing ReferrLyMarkivo Referral & Rewards
Shopify category rank#1(ahead)in Affiliate programs#198in Affiliate programs
Shopify App Charts#5 in Affiliate programsNot on this week’s charts
Built for ShopifyYesNo
LaunchedDec 22, 2020Oct 17, 2024
Languages1English2English, Chinese (Simplified)
DeveloperDEVSQUAT SOLUTIONSMarkivo

FAQ

Affiliate Marketing ReferrLy and Markivo Referral & Rewards: common questions

Is Affiliate Marketing ReferrLy or Markivo Referral & Rewards cheaper?
Both list a free plan. Paid plans start at $5/month for Affiliate Marketing ReferrLy and $9.99/month for Markivo Referral & Rewards. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, Affiliate Marketing ReferrLy or Markivo Referral & Rewards?
On the Shopify App Store: Affiliate Marketing ReferrLy 5.0 from 1,134 reviews and Markivo Referral & Rewards 5.0 from 2 reviews.
What features does each app list that the other doesn’t?
Affiliate Marketing ReferrLy lists 21 the others don’t mention, such as Achievement tracking, Auto-payments, Auto-tracking, Branded portal. Markivo Referral & Rewards lists 10 the others don’t mention, such as Automated rules, Collection links, Coupons, Discounts. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for Affiliate Marketing ReferrLy, Oct 13, 2026 for Markivo Referral & Rewards; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for Affiliate Marketing ReferrLy, Oct 13, 2026 for Markivo Referral & Rewards. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.