Affiliate Marketing ReferrLy vs Codem SellDirect

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for Affiliate Marketing ReferrLy, Oct 13, 2026 for Codem SellDirect.

The short answer

  • Only Affiliate Marketing ReferrLy lists a free plan. Paid plans start at $5/month for Affiliate Marketing ReferrLy and $99/month for Codem SellDirect.
  • Affiliate Marketing ReferrLy lists 20 features Codem SellDirect’s listing doesn’t mention, including Achievement tracking, Analytics, Auto-payments.

Head to head

Detected stores

Affiliate Marketing ReferrLy: 4,377
Codem SellDirect: —

App Store reviews

Affiliate Marketing ReferrLy: 1,135
Codem SellDirect: —

New reviews, 28 days

Affiliate Marketing ReferrLy: 28
Codem SellDirect: —

Stores added, 28 days

Affiliate Marketing ReferrLy: 63
Codem SellDirect: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Affiliate marketing, referral, Influencer, Ambassador app

—
Categories
  • Affiliate programs
  • Loyalty and rewards
  • Loyalty and rewards
  • Affiliate programs
Languages
  • English
  • English
Launched
Dec 22, 2020
Jun 14, 2024
Built for Shopify
Built for Shopify
Not badged
Reviews per month
29 last full month
—
Detected stores
4,377active installs
  • Dr. Simon Fit
  • Swimlest
  • HowToBBQRight
  • Skechers Malaysia
  • Sarah Chapman
+4,372 more
0active installs
Most common store size
11-50 products30%
—
Top countries
  • United States31%
  • United Kingdom7%
  • Canada4%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

050100DecFebAprJunAugOctAffiliate Marketing ReferrLy: 13 reviews in December 2025Affiliate Marketing ReferrLy: 24 reviews in January 2026Affiliate Marketing ReferrLy: 42 reviews in February 2026Affiliate Marketing ReferrLy: 69 reviews in March 2026Affiliate Marketing ReferrLy: 42 reviews in April 2026Affiliate Marketing ReferrLy: 42 reviews in May 2026Affiliate Marketing ReferrLy: 38 reviews in June 2026Affiliate Marketing ReferrLy: 33 reviews in July 2026Affiliate Marketing ReferrLy: 41 reviews in August 2026Affiliate Marketing ReferrLy: 51 reviews in September 2026Affiliate Marketing ReferrLy: 29 reviews in October 2026
Affiliate Marketing ReferrLyCodem SellDirectCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $15/month
From $99 to $299/month
Plans
FreeFree
  • · Analytics
  • · Separate Affiliate Portal
  • · Tracking by Links or Coupons
  • · Unlimited Affiliates
  • · Unlimited Orders
  • · Welcome Emails
Starter$5/month
14-day free trial
  • · Auto Applied Coupons
  • · Collection Commissions
  • · Marketing Assets
  • · Product Commissions
  • · Referral Popups
  • · Store Credit
Pro$9/month
14-day free trial
  • · Email Alerts
  • · Everything in Starter plan +
  • · Multi-Level Commissions
  • · Multi-Tier Commissions
  • · Royalty Commission
Premium$15/month
14-day free trial
  • · Bulk Emails
  • · Custom Affiliate Portal Domain
  • · Everything in Pro plan +
  • · PayPal Integration
Silver$99/month
7-day free trial15 cents per order after the limit
  • · 50 orders per day
  • · Affiliate Dashboards & Referral Program
  • · Affiliate program, affiliate discounts
Gold$199/month
7-day free trial10 cents per order after the limit
  • · 100 orders per day
  • · Everything in silver plan,plus:
  • · Hosting affiliate party feature
Platinum$299/month
7-day free trial5 cents per order after the limit
  • · 200 orders per day
  • · Everything in gold plan, plus:
Coverage
26 of 32 features81%
12 of 32 features38%
Unique strengths
  • Achievement tracking
  • Analytics
  • Auto-payments
  • Auto-tracking
  • +16 more
  • Affiliate programs
  • Automated rules
  • Custom dashboards
  • Custom rewards
  • +2 more
Affiliate programs
87%26/30
33%10/30
Affiliate experience
75%6/8
50%4/8
Commission options
88%7/8
25%2/8
Payments
75%3/4
50%2/4
Referral management
100%10/10
20%2/10
Loyalty and rewards
0%0/2
100%2/2
Program types
0%0/1
100%1/1
Rewards you can offer
0%0/1
100%1/1
2066onlybothonly
Affiliate Marketing ReferrLyCodem SellDirect32 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Checkout
  • Customer accounts
  • PayPal
  • Appstle
  • Recharge
  • Checkout
How it sells itself

Affiliate and referral marketing made easy for your store! Our all-in-one tool enables your influencers and ambassadors to become referral partners, driving revenue your way. Start your affiliate program effortlessly. Track sales with referral links and coupon codes, and provide affiliates with a dedicated dashboard to monitor their influencer marketing performance.

Unleash your earning potential with Direct Selling through SellDirect! Our app revolutionizes affiliate management, seamlessly tracking your commissions, rewards, and sales performance in real-time. With intuitive dashboards and powerful analytics, you can streamline your sales process effortlessly.

Key points
  • Seamless Affiliate Onboarding. Custom signup domain & form fields.
  • Set Commission rules by affiliates, products, collections & achievements & more
  • Automatically creates Referral links & Coupon Codes for affiliates
  • Post Purchase Pop-Ups. Ask your customers to join as affiliates on order pages
  • Seamlessly manage commissions, unlock incentives for affiliates
  • Hosting party and referral feature for affiliate and mapping customers
  • Dashboard to track affiliates and parties
  • Customize button and font colors, sizes, and pop block backgrounds effortlessly
Screenshots
Add On Tools
Affiliate ProgramTurn Customers Into AffiliatesAffiliate Sign Up
party-form
profilepartyDashboard

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureAffiliate Marketing ReferrLyCodem SellDirect
Detected stores4,377as of Nov 9, 2026Not published
Net store change, 28 days+31estimated0estimated
Stores added, 28 days63new and returningNot enough data
Big-brand share8%of stores of known sizeNot enough data
Top store categoriesApparel & Accessories, Health & Beauty, Home & GardenNot published
Top store countriesUnited States, United Kingdom, CanadaNot published

Reviews

MeasureAffiliate Marketing ReferrLyCodem SellDirect
App Store rating5.0 ★Not published
App Store reviews1,135Not published
New reviews, 28 days28Not enough data
Reviewers a year or more in6%Not enough data

Pricing

MeasureAffiliate Marketing ReferrLyCodem SellDirect
Free planYesNot listed
Lowest paid monthly plan$5/month(ahead)$99/month
Longest free trial14 days7 days
Plans listed43

Listing

MeasureAffiliate Marketing ReferrLyCodem SellDirect
Shopify category rank#1(ahead)in Affiliate programs#242in Affiliate programs
Shopify App Charts#5 in Affiliate programsNot on this week’s charts
Built for ShopifyYesNo
LaunchedDec 22, 2020Jun 14, 2024
Languages1English1English
DeveloperDEVSQUAT SOLUTIONSCodem Inc

FAQ

Affiliate Marketing ReferrLy and Codem SellDirect: common questions

Is Affiliate Marketing ReferrLy or Codem SellDirect cheaper?
Only Affiliate Marketing ReferrLy lists a free plan. Paid plans start at $5/month for Affiliate Marketing ReferrLy and $99/month for Codem SellDirect. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Affiliate Marketing ReferrLy lists 20 the others don’t mention, such as Achievement tracking, Analytics, Auto-payments, Auto-tracking. Codem SellDirect lists 6 the others don’t mention, such as Affiliate programs, Automated rules, Custom dashboards, Custom rewards. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for Affiliate Marketing ReferrLy, Oct 13, 2026 for Codem SellDirect; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for Affiliate Marketing ReferrLy, Oct 13, 2026 for Codem SellDirect. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.