Yuko Affiliate Marketing vs Kuto
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for Yuko Affiliate Marketing, Oct 13, 2026 for Kuto.
The short answer
- Only Yuko Affiliate Marketing lists a free plan.
- Yuko Affiliate Marketing lists 19 features Kuto’s listing doesn’t mention, including Achievement tracking, Auto-tracking, Automated rules.
Head to head
- United States
- United Kingdom
- Canada
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 1 Affiliate or Referral Program
- · 10 Affiliates / Referral Partners
- · Custom signup forms, popups & emails
- · Discount & Store Credit rewards
- · Member portal to track sales & payouts
- · Pay referrers with Shopify store credit
Starter
- · Advanced fraud protection
- · Affiliate program & referral program
- · Cash payout via ACH, Venmo & more
- · Custom signup forms, popups & emails
- · Member portal to track sales & payouts
- · Pay referrers with Shopify store credit
Free to install
- · Commission + 10% fee, on sales only
- · No monthly subscription fee
- · Set your own monthly billing cap
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureLaunch affiliate & referral programs and drive sales through affiliates, influencers & ambassadors. Setup flexible commissions & rewards, auto-generate referral links & coupons and track referral sales accurately. Reward affiliates with cash payouts, PayPal payouts or store credit rewards for successful referrals. Use a branded affiliate portal & signup forms to recruit affiliates.
Kuto puts your store in a shared affiliate catalog that promoters actively browse. Set your affiliate commission percentage, the consumer discount your customers receive at checkout, and a billing cap. Affiliates sign up and grab a tracking link with no approval required. The consumer discount applies automatically through the link, no coupon entry needed.
- Create unlimited affiliate and customer referral programs
- Easily configure affiliate commissions, customer discounts, unique links & codes
- Automatically track referral sales, approve commissions & send payouts
- Syncs with Klaviyo. Connect effortlessly with your top apps through Zapier
- Affiliates discover and link your store without any recruitment
- Consumer discount auto-applies at checkout through the affiliate link
- Affiliate links pause automatically when your billing limit is hit
- Charged via Shopify Billing only when affiliate-driven sales occur
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Yuko Affiliate Marketing |  Kuto |
|---|---|---|
| Detected stores | 133 | Not published |
| Net store change, 28 days | +2 | 0 |
| Stores added, 28 days | 2 | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Food, Beverages & Tobacco | Not published |
| Top store countries | United States, United Kingdom, Canada | Not published |
Reviews
| Measure | Yuko Affiliate Marketing | Kuto |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 31 | Not published |
| New reviews, 28 days | 2 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Yuko Affiliate Marketing | Kuto |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $45/month | No monthly plan listed |
| Longest free trial | 14 days | Not listed |
| Plans listed | 2 | 1 |
Listing
| Measure | Yuko Affiliate Marketing | Kuto |
|---|---|---|
| Shopify category rank | #11(ahead) | #175 |
| Shopify App Charts | #9 on Featured by Shopify in Affiliate programs | Not on this week’s charts |
| Built for Shopify | Yes | No |
| Launched | Nov 24, 2023 | May 15, 2026 |
| Languages | 1 | 1 |
| Developer | Yuko | Kuto |
FAQ
Yuko Affiliate Marketing and Kuto: common questions
- Is Yuko Affiliate Marketing or Kuto cheaper?
- Only Yuko Affiliate Marketing lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Yuko Affiliate Marketing lists 19 the others don’t mention, such as Achievement tracking, Auto-tracking, Automated rules, Branded portal. Kuto lists 4 the others don’t mention, such as ACH payments, Auto-payments, Scheduled payouts, Tax forms. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for Yuko Affiliate Marketing, Oct 13, 2026 for Kuto; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for Yuko Affiliate Marketing, Oct 13, 2026 for Kuto. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.