AdWhatCost: Optimize your Ads vs AMS by Werbungmacher

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for AdWhatCost, Jun 9, 2026 for AMS by Werbungmacher.

The short answer

  • Only AdWhatCost lists a free plan.
  • AdWhatCost lists 16 features AMS by Werbungmacher’s listing doesn’t mention, including Analytics dashboard, Cohort analysis, Conversion tracking.

Head to head

App Store reviews

AdWhatCost: 10
AMS by Werbungmacher: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Facebook Ads (Meta Ads) Performance Monitoring & UTM Tracking

—
Categories
  • Analytics
  • Ads
  • Advertising - Other
Languages
  • English
  • German This app is not translated into English
Launched
Sep 6, 2021
Jun 9, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0510JanJunAugDecJunJanJulAdWhatCost: Optimize your Ads: 5 reviews in January 2023AdWhatCost: Optimize your Ads: 6 reviews in March 2023AdWhatCost: Optimize your Ads: 1 reviews in June 2023AdWhatCost: Optimize your Ads: 1 reviews in July 2023AdWhatCost: Optimize your Ads: 2 reviews in August 2023AdWhatCost: Optimize your Ads: 1 reviews in September 2023AdWhatCost: Optimize your Ads: 1 reviews in December 2023AdWhatCost: Optimize your Ads: 1 reviews in January 2024AdWhatCost: Optimize your Ads: 1 reviews in June 2024AdWhatCost: Optimize your Ads: 1 reviews in October 2024AdWhatCost: Optimize your Ads: 1 reviews in January 2025AdWhatCost: Optimize your Ads: 1 reviews in July 2025
AdWhatCostAMS by WerbungmacherCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $20/month
—
Plans
Free PlanFree
  • · < 30 Orders / Month
  • · Ad Profitability Calculation
  • · FB & IG Ads Integration
  • · TikTok Ads Integration
  • · UTM Tracking
  • · Unlimited Attribution Window
Standard Plan$20/month
10-day free trial
  • · Ad Profitability Calculation
  • · Facebook & Instagram Ads Integration
  • · TikTok Ads Integration
  • · UTM Tracking
  • · Unlimited Attribution Window
Download kostenlosFree
  • · Aktivierung über die Agentur nötig:
  • · Kontaktieren Sie uns gerne dazu!
  • · Nutzung nur nach nach Freigabe möglich
Coverage
16 of 16 features100%
0 of 16 features0%
Unique strengths
  • Analytics dashboard
  • Cohort analysis
  • Conversion tracking
  • Cost per acquisition
  • +12 more
—
Ads
100%7/7
0%0/7
Performance analytics
100%7/7
0%0/7
Analytics
100%9/9
0%0/9
Customer behavior
100%1/1
0%0/1
Marketing and sales
100%5/5
0%0/5
Visuals and reports
100%3/3
0%0/3
1600onlybothonly
AdWhatCostAMS by Werbungmacher16 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Facebook Ads
  • Instagram Ads
  • TikTok Ads
  • Meta Ads
—
How it sells itself

AdWhatCost uses UTM parameters to build a bridge between the data of your Shopify store and your Facebook Ads & TikTok Ads. This way we can deliver a fast, accurate & reliable account of orders that were verifiably placed by visitors of your store who clicked on one of your ads within their customer journey – even on iOS.

AMS by Werbungmacher verbindet deinen Shopify-Shop mit dem Ads Management System der Agentur Werbungmacher. Die App liest deine Shop- Kennzahlen, Bestellungen, Produkte, Umsatz & Store-Analytics und stellt sie zusammen mit deinen Werbedaten aus Google und Meta in einem gemeinsamen Cockpit dar. So wird kanalübergreifend sichtbar, welche Kampagnen tatsächlich Umsatz bringen.

Key points
  • Get verified performance data of your Facebook, Instagram, Meta and TikTok Ads
  • Track the orders and revenue generated by individual UTM parameter sets
  • Find out the profitability of your ads as well as of your store in general
  • Gain insights into the purchase behavior of your customer cohorts over time
  • Alles an einem Ort - Direkt im AMS
  • DSGVO-konform durch mehrere Sicherheitsebenen
  • Bessere Entscheidungen durch Datengetriebenes Learning
Screenshots
AdWhatCost - Source Overview Page Screenshot
AdWhatCost - Customer Cohort Analysis ScreenshotAdWhatCost - TikTok Ads Campaign Overview Page ScreenshotAdWhatCost - Facebook Ads Campaign Overview Page Screenshot
Einfacher verstehen, wo der Umsatz wirklich erzielt wird!
Marketing kontrollieren, weit über Ihren Shop hinaus.Tägliche alle KPI`s mittels LLM`s, direkt besser verstehen.Ads Management System by Werbungmacher

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureAdWhatCostAMS by Werbungmacher
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureAdWhatCostAMS by Werbungmacher
App Store rating5.0 ★Not published
App Store reviews10Not published
New reviews, 28 days0Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureAdWhatCostAMS by Werbungmacher
Free planYesNot listed
Lowest paid monthly plan$20/monthNo monthly plan listed
Longest free trial10 daysNot listed
Plans listed21

Listing

MeasureAdWhatCostAMS by Werbungmacher
Shopify category rank#168in Ads#120in Advertising - Other
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedSep 6, 2021Jun 9, 2026
Languages1English1German This app is not translated into English
DeveloperAppCommerce LLCWERBUNGMACHER.DE

FAQ

AdWhatCost and AMS by Werbungmacher: common questions

Is AdWhatCost or AMS by Werbungmacher cheaper?
Only AdWhatCost lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
AdWhatCost lists 16 the others don’t mention, such as Analytics dashboard, Cohort analysis, Conversion tracking, Cost per acquisition. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for AdWhatCost, Jun 9, 2026 for AMS by Werbungmacher; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for AdWhatCost, Jun 9, 2026 for AMS by Werbungmacher. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.