ADvirals APP vs DOE Labs
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Jul 24, 2026 for ADvirals, Nov 5, 2026 for DOE Labs.
The short answer
- Only DOE Labs lists a free plan.
- DOE Labs lists 2 features ADvirals’s listing doesn’t mention, including Analytics dashboard, Checkout analytics.
Head to head
FREE
- · Ad performance and ROAS dashboards
- · Cohort reports
- · Custom reports
- · Customer lifetime value (LTV) insights
- · Google Ads, Meta Ads, GA, Klaviyo, Skio
- · Profit and loss reporting
Starter
- · 51 to 500 orders per month
- · Ad performance and ROAS dashboards
- · Cohort reports
- · Custom reports
- · Customer lifetime value (LTV) insights
- · Google Ads, Meta Ads, GA, Klaviyo, Skio
Growth
- · 501 to 3,000 orders per month
- · Ad performance and ROAS dashboards
- · Cohort reports
- · Custom reports
- · Customer lifetime value (LTV) insights
- · Google Ads, Meta Ads, GA, Klaviyo, Skio
Scale
- · 3,001 to 10,000 orders per month
- · Ad performance and ROAS dashboards
- · Cohort reports
- · Custom reports
- · Customer lifetime value (LTV) insights
- · Google Ads, Meta Ads, GA, Klaviyo, Skio
Pro
- · 10,001 to 15,000 orders per month
- · Ad performance and ROAS dashboards
- · Cohort reports
- · Custom Reports
- · Customer lifetime value (LTV) insights
- · Google Ads, Meta Ads, GA, Klaviyo, Skio
Elite
- · 15,001 to 25,000 orders per month
- · Ad performance and ROAS dashboards
- · Cohort reports
- · Custom reports
- · Customer lifetime value (LTV) insights
- · Google Ads, Meta Ads, GA, Klaviyo, Skio
Enterprise
- · 25,001+ orders per month
- · Ad performance and ROAS dashboards
- · Cohort reports
- · Custom reports
- · Customer lifetime value (LTV) insights
- · Google Ads, Meta Ads, GA, Klaviyo, Skio
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureAD Virals gives merchants a clear view of how their store is performing — all inside the Shopify admin. The analytics view shows your key sales metrics: total revenue, orders, AOV, refunds, and your top-selling products. A daily chart tracks revenue and order trends, and flexible date ranges from 7 days up to all-time history.
DOE Labs transforms ecommerce data into clear, actionable business intelligence. Bring your Shopify store and marketing data together to evaluate campaign effectiveness, understand sales trends, and uncover opportunities for growth.
- Sales dashboard: revenue, orders, AOV, and refunds
- Daily revenue and order trends across your selected period
- Edit product titles and descriptions inside the app
- Top products ranked by quantity and revenue
- Sales and order analytics dashboards for clear performance tracking
- Customer insights including purchase behavior and order history
- Read-only reports for products, revenue trends, and store activity
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  ADvirals |  DOE Labs |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | ADvirals | DOE Labs |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
ADvirals and DOE Labs: common questions
- Is ADvirals or DOE Labs cheaper?
- Only DOE Labs lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- DOE Labs lists 2 the others don’t mention, such as Analytics dashboard, Checkout analytics. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Jul 24, 2026 for ADvirals, Nov 5, 2026 for DOE Labs; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Jul 24, 2026 for ADvirals, Nov 5, 2026 for DOE Labs. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.