AdminActions | Custom Macros vs Workflow Companion
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for AdminActions, Oct 14, 2026 for Workflow Companion.
The short answer
- Only AdminActions lists a free plan. Paid plans start at $2.95/month for AdminActions and $9/month for Workflow Companion.
- Workflow Companion lists 5 features AdminActions’s listing doesn’t mention, including APIs, Conditional logic, Order processing.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 1 Webhook
- · Logs (24-hour retention)
Paid
- · Unlimited GraphQL Actions
- · Unlimited Logs (7 day retention)
- · Unlimited Webhook Actions
Pro
- · Everything in paid, and -
- · Longer Execution timeouts
- · Priority Support
- · Unlimited Chained Actions / Macros
Basic Shopify
- · No additional usage fees.
- · Subscription exceptions upon request.
- · Use with the Basic Shopify plan.
Grow Shopify
- · No additional usage fees.
- · Subscription exceptions upon request.
- · Use with the Grow Shopify plan.
Advanced Shopify
- · No additional usage fees.
- · Subscription exceptions upon request.
- · Use with the Advanced Shopify plan.
Shopify Plus
- · No additional usage fees.
- · Subscription exceptions upon request.
- · Use with the Shopify Plus plan.
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureAdd custom action buttons directly to the "More Actions" menu on your Products, Orders, and Customers pages in Shopify Admin. Fetch or send data via webhooks, run GraphQL mutations, or build multi-step workflow chains - and trigger them from your Admin backend. AdminActions allows for powerful integrations and actions - without needing to build apps or paying developers - it's like Flow for your admin area.
Workflow Companion extends Shopify Flow with the triggers and actions it doesn't include out of the box. Start workflows when any field, metafield, tag, or comment changes on orders, products, customers, companies, collections, and others. You can also start them manually, from your own scripts, or from external systems.
- Webhooks: Trigger HTTP Requests from Product, Order & Customer pages.
- GraphQL: Execute GraphQL queries directly on Products, Order & Customers.
- Chain Actions: Build powerful multi-step macros that execute in one click!
- Triggering workflows on Order and Product tag changes
- Trigger workflows for selected orders, customers, or products.
- Trigger workflows from scripts or external services using HTTP requests.
- Generate text in a workflow with Google Gemini AI or Anthropic Claude AI.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  AdminActions |  Workflow Companion |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | AdminActions | Workflow Companion |
|---|---|---|
| App Store rating | Not published | 4.9 ★ |
| App Store reviews | Not published | 23 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | AdminActions | Workflow Companion |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $2.95/month(ahead) | $9/month |
| Longest free trial | Not listed | 15 days |
| Plans listed | 3 | 4 |
Listing
| Measure | AdminActions | Workflow Companion |
|---|---|---|
| Shopify category rank | #389 | #20(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | Yes |
| Launched | Mar 4, 2026 | Oct 17, 2024 |
| Languages | 1 | 1 |
| Developer | INFOWISE LIMITED | Mivicle Oy |
FAQ
AdminActions and Workflow Companion: common questions
- Is AdminActions or Workflow Companion cheaper?
- Only AdminActions lists a free plan. Paid plans start at $2.95/month for AdminActions and $9/month for Workflow Companion. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Workflow Companion lists 5 the others don’t mention, such as APIs, Conditional logic, Order processing, Order tags. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for AdminActions, Oct 14, 2026 for Workflow Companion; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for AdminActions, Oct 14, 2026 for Workflow Companion. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.