AddSearch Search & Discovery vs Axel Search
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.
The short answer
- Only Axel Search lists a free plan. Paid plans start at $129/month for AddSearch Search & Discovery and $19/month for Axel Search.
- Axel Search lists 7 features AddSearch Search & Discovery’s listing doesn’t mention, including AI search, Autocomplete, Custom styling.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Professional Plan
- · 10,000 products, 100,000 queries a month
- · 30 days search history
- · Multi-lingual support
- · Promotions, Synonyms
Premium Plan
- · 365 days search history
- · 50,000 products, 500,000 queries a month
- · Everything in Professional Plan, plus:
- · Ranking Tools, Personalization
Starter
- · Basic Analytics
- · Basic Email Support
- · Customize in Theme Editor
- · Unlimited Smart Search
- · Up to 30 Products
Standard
- · AI Product Recommendations
- · AI Semantic Search
- · Customize in Theme Editor
- · Email Support (Same-Day Response)
- · Real Time Analytics
- · Typo Tolerance & Suggesstions
Pro
- · AI Product Recommendations
- · AI Semantic Search
- · Customize in Theme Editor
- · Priority Email Support
- · Real Time Analytics
- · Typo Tolerance & Suggestions
Business
- · AI Product Recommendations
- · AI Semantic Search
- · Collection Search
- · Enhanced Performance
- · Priority Email Support
- · Real Time Analytics
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureAddSearch's Intelligent Search & Discovery is built to help you sell more. ⭐️ Personalized search results help your visitors find products that are relevant to them. ⭐️ Auto synonyms, powered by OpenAI technology, delivers correct search results, no matter which words your visitors use to find the products. ⭐️ With the 'Add to Cart' feature in search results, fast checkout becomes the norm.
Enhance your online shop search experience with our intuitive app. It integrates seamlessly with your storefront to deliver accurate, context-aware results, ensuring customers quickly find the products they need.
- Self-learning algorithm adjusts search results based on visitor patterns.
- Helps customers check out faster with the add to cart button on search results.
- Actionable analytics, which gives real-time insights into search statistics.
- Personalized Search: Tailored results, unique to every shopper's journey.
- Accurate, context-aware search results
- Seamless storefront integration
- Advanced query analysis for precision
- Real-time search suggestions








All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | AddSearch Search & Discovery | Axel Search |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | AddSearch Search & Discovery | Axel Search |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 3 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | AddSearch Search & Discovery | Axel Search |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $129/month | $19/month(ahead) |
| Longest free trial | 14 days | 14 days |
| Plans listed | 2 | 4 |
Listing
| Measure | AddSearch Search & Discovery | Axel Search |
|---|---|---|
| Shopify category rank | Not enough data | Not enough data |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jan 11, 2023 | Mar 26, 2025 |
| Languages | 1 | 1 |
| Developer | AddSearch | Cifre si Litere SRL |
FAQ
AddSearch Search & Discovery and Axel Search: common questions
- Is AddSearch Search & Discovery or Axel Search cheaper?
- Only Axel Search lists a free plan. Paid plans start at $129/month for AddSearch Search & Discovery and $19/month for Axel Search. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- AddSearch Search & Discovery lists 2 the others don’t mention, such as AI insights, Instant search. Axel Search lists 7 the others don’t mention, such as AI search, Autocomplete, Custom styling, Search bar. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.





