ABSplitLab vs TestLift: A/B Testing
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for ABSplitLab, Nov 12, 2026 for TestLift.
The short answer
- Both list a free plan. Paid plans start at $19/month for ABSplitLab and $29/month for TestLift.
- ABSplitLab lists 16 features TestLift’s listing doesn’t mention, including Activity tracking, AI insights, Benchmarking.
Head to head
Free
- · 1 active experiment
- · 1,000 visitors/month
- · Statistical significance testing
- · Test button color
- · Test description
- · Test product image
Starter
- · 5 active experiments
- · 50,000 visitors/month
- · All Free features included
- · Template testing
- · Test Split URL
Growth
- · 200,000 visitors/month
- · All Starter features included
- · Bayesian statistics
- · Checkout flow
- · Device analytics and audience targeting
- · Price testing
Scale
- · AI-powered suggestions
- · Advanced audience segmentation
- · All Growth features included
- · Custom CSS/JS
- · Multi-currency pricing
- · Unlimited experiments and visitors
Free
- · 3 active tests
- · Bayesian results
- · Buy-button and slideshow campaigns
- · Email support
- · Guardrails
Pro
- · 7-day free trial
- · All Free features
- · Priority email support
- · Unlimited active tests
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMost A/B testing tools require a developer. ABSplitLab takes only 5 minutes to set up. Pick a test type, select your product, configure two variants, and start collecting data. The app handles visitor assignment, event tracking, and statistical analysis automatically. Results include conversion rates, revenue attribution, Bayesian probability, and confidence intervals.
TestLift is the Shopify A/B testing app for buy-button copy and homepage slideshows. Test Add to cart and Checkout. Test the homepage slideshow shoppers see first — a new image plus optional heading and copy, as one campaign. See which version wins. No theme rewrite. Test buy-button copy from Shopify admin with no theme code edits. Test a homepage slideshow image plus optional heading and copy as one campaign.
- 13 visual test types: images, titles, prices, checkout flow, and more
- Zero-flicker tracking snippet under 2KB with no impact on store speed
- Bayesian statistics and AI-powered test suggestions for smarter decisions
- Audience targeting by device, location, UTM source, and customer tags
- Test Add to cart and Checkout copy without editing theme code
- Test the homepage slideshow with a new image plus optional heading and copy
- See which version wins with Bayesian winner signals
- Protect revenue with built-in guardrails
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  ABSplitLab |  TestLift |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | ABSplitLab | TestLift |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | ABSplitLab | TestLift |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $19/month(ahead) | $29/month |
| Longest free trial | 3 days | 7 days |
| Plans listed | 4 | 2 |
Listing
| Measure | ABSplitLab | TestLift |
|---|---|---|
| Shopify category rank | #936(ahead) | #1568 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | May 1, 2026 | Sep 7, 2026 |
| Languages | 9 | 1 |
| Developer | MyDeveloper | Baruch Havia Consulting, Limited Liability Company |
FAQ
ABSplitLab and TestLift: common questions
- Is ABSplitLab or TestLift cheaper?
- Both list a free plan. Paid plans start at $19/month for ABSplitLab and $29/month for TestLift. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- ABSplitLab lists 16 the others don’t mention, such as Activity tracking, AI insights, Benchmarking, Checkout analytics. TestLift lists 2 the others don’t mention, such as Custom dashboards, Marketing attribution. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for ABSplitLab, Nov 12, 2026 for TestLift; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for ABSplitLab, Nov 12, 2026 for TestLift. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.