Ablestar Email Reports vs Theo Sales & Stock Reports
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 24, 2026 for Ablestar Email Reports, Oct 13, 2026 for Theo Sales & Stock Reports.
The short answer
- On the Shopify App Store: Ablestar Email Reports 5.0 from 7 reviews and Theo Sales & Stock Reports 5.0 from 1 reviews.
- Only Theo Sales & Stock Reports lists a free plan. Paid plans start at $14.99/month for Ablestar Email Reports and $19/month for Theo Sales & Stock Reports.
- Theo Sales & Stock Reports lists 8 features Ablestar Email Reports’s listing doesn’t mention, including Analytics dashboard, Benchmarking, Custom dashboards.
Head to head
Keep track of your store from your inbox
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Basic
- · Choose which metrics to include
- · Customizable delivery options
- · Unlimited recipients for each report
Professional
- · Include branding - logo & colors
- · Pull data from all stores into 1 report
- · White-label reports.
Free - Daily Sales
- · Compare sales vs last month
- · Compare sales vs last year
- · Daily sales vs target briefing
- · Delivered to one inbox automatically
- · Recent day-by-day sales breakdown
- · See channel performance at a glance
Pro
- · Choose any 3 of Theo's 5 reports
- · Monitor stock value and weeks cover
- · See net sales and gross profit
- · See why sales are up or down
- · Send full reports to 5 inboxes
- · Spot fulfilment delays and preorders
Business
- · Add your store logo and colours
- · Choose custom report send times
- · Exclude selected product tags
- · Full detail and CSV exports
- · Get all 5 Theo reports
- · Send reports to up to 25 inboxes
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureUsing email to manage your store has never been made easier. With Ablestar Email Reports, you can view sales, customer, & order data directly in your inbox while comparing data to previous time periods. View top-selling products & know how much inventory you still have in stock. This is perfect for busy on-the-go professionals looking for a rolled-up view of their financials & inventory statuses.
Theo Analytics turns your store data into scheduled email reports that help you track sales, stock and orders without checking another dashboard. See sales vs target, hourly performance, net sales after discounts and refunds, stock value and weeks of cover, and outstanding orders that still need attention.
- Daily, weekly, and monthly email sales reports delivered to your inbox
- View top-selling products and how much inventory you still have in stock
- Subscribe to the professional plan to aggregate sales from multiple stores
- White-label the reports to show your brand or agency's logo and color
- Get sales metrics sent straight to your inbox without logging into Shopify.
- View automated daily revenue projections based on your current sales velocity
- Monitor your live hourly order volume vs similar hours.
- Add team members to your email list to keep staff informed on daily performance
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Ablestar Email Reports |  Theo Sales & Stock Reports |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Ablestar Email Reports | Theo Sales & Stock Reports |
|---|---|---|
| App Store rating | 5.0 ★ | 5.0 ★ |
| App Store reviews | 7(ahead) | 1 |
| New reviews, 28 days | 1 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Ablestar Email Reports | Theo Sales & Stock Reports |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $14.99/month(ahead) | $19/month |
| Longest free trial | 14 days | Not listed |
| Plans listed | 2 | 3 |
Listing
| Measure | Ablestar Email Reports | Theo Sales & Stock Reports |
|---|---|---|
| Shopify category rank | #200(ahead) | #587 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | Yes | No |
| Launched | Nov 16, 2017 | May 5, 2026 |
| Languages | 1 | 1 |
| Developer | Ablestar | Fyntri Ltd |
FAQ
Ablestar Email Reports and Theo Sales & Stock Reports: common questions
- Is Ablestar Email Reports or Theo Sales & Stock Reports cheaper?
- Only Theo Sales & Stock Reports lists a free plan. Paid plans start at $14.99/month for Ablestar Email Reports and $19/month for Theo Sales & Stock Reports. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Ablestar Email Reports or Theo Sales & Stock Reports?
- On the Shopify App Store: Ablestar Email Reports 5.0 from 7 reviews and Theo Sales & Stock Reports 5.0 from 1 reviews.
- What features does each app list that the other doesn’t?
- Ablestar Email Reports lists 7 the others don’t mention, such as Activity tracking, Checkout analytics, Cohort analysis, Lifetime value (LTV). Theo Sales & Stock Reports lists 8 the others don’t mention, such as Analytics dashboard, Benchmarking, Custom dashboards, Data export. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 24, 2026 for Ablestar Email Reports, Oct 13, 2026 for Theo Sales & Stock Reports; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 24, 2026 for Ablestar Email Reports, Oct 13, 2026 for Theo Sales & Stock Reports. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.