AB : Google Analytics 4 (GA4) vs Wascer Tracking

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 3, 2026.

The short answer

  • AB is detected on 29× as many Shopify stores as Wascer Tracking: 685 vs 24 as of Nov 3, 2026.
  • On the Shopify App Store: AB 4.9 from 15 reviews and Wascer Tracking 5.0 from 1 reviews.
  • AB lists 14 features Wascer Tracking’s listing doesn’t mention, including Activity tracking, AI insights, Analytics dashboard.

Head to head

Detected stores

AB: 685
Wascer Tracking: 24

App Store reviews

AB: 15
Wascer Tracking: 1

Stores added, 28 days

AB: 15
Wascer Tracking: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Categories
  • Analytics
  • Analytics
Languages
  • English
  • Portuguese (Brazil) This app is not translated into English
Launched
Dec 9, 2025
Aug 22, 2025
Built for Shopify
Built for Shopify
Not badged
Reviews per month
3 last full month
—
Detected stores
685active installs
  • San Diego FC
  • RAVIPA
  • Pistage
  • Tamal Boutique
  • Kraymer Art
+680 more
24active installs
  • CUFF Jewelry
  • NINA MAKEUP OFICIAL
  • Laleblu
  • Fio de Afeto
  • Noviole
+19 more
Most common store size
11-50 products25%
1,001-5,000 products25%
Top countries
  • United States20%
  • India4%
  • United Kingdom4%
  • Brazil17%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035MayJunJulAugSepOctAB : Google Analytics 4 (GA4): 2 reviews in May 2026AB : Google Analytics 4 (GA4): 5 reviews in June 2026AB : Google Analytics 4 (GA4): 2 reviews in July 2026AB : Google Analytics 4 (GA4): 2 reviews in August 2026AB : Google Analytics 4 (GA4): 1 reviews in September 2026AB : Google Analytics 4 (GA4): 3 reviews in October 2026Wascer Tracking: 1 reviews in August 2026
ABWascer TrackingCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
—
—
Plans
Free
Free
Coverage
18 of 20 features90%
6 of 20 features30%
Unique strengths
  • Activity tracking
  • AI insights
  • Analytics dashboard
  • Cohort analysis
  • +10 more
  • Checkout analytics
  • Notifications
Analytics
90%18/20
30%6/20
Customer behavior
100%8/8
25%2/8
Marketing and sales
86%6/7
43%3/7
Visuals and reports
80%4/5
20%1/5
1442onlybothonly
ABWascer Tracking20 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

AB4.9(15)Wascer Tracking5.0(1)
Works with also listed by another
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—
How it sells itself

AB – Google Analytics 4 (GA4) offers a simple, no-code way to connect GA4 to your store. Instantly auto-install your GA4 Measurement ID and enable accurate event tracking, conversion tracking, ecommerce tracking, and visitor analytics. Monitor performance with a built-in analytics dashboard. A fast, reliable solution for merchants needing easy GA4 integration, Google Analytics 4 setup, and real-time store insights.

O Sourei Waster permite monitorar eventos do cliente em toda a loja, do início ao fim da jornada de compra. Com integração fácil ao Google Tag Manager e webhooks personalizáveis, incluindo a possibilidade de inserir sua própria URL de rastreamento, você acompanha ações importantes em tempo real, facilitando decisões baseadas em dados.

Key points
  • Easy integration with GA4 for accurate analysis (no coding needed)
  • GDPR friendly tracking to maintain data protection standards
  • Server Side Event integration & Reporting
  • Monitoramento completo dos eventos do cliente na loja.
  • Integração fácil com Google Tag Manager ou outra ferramenta de rastreamento.
  • Webhooks configuráveis para receber eventos em tempo real.
Screenshots
seamlessly integrate with GA4
Google Analytics 4 (GA4) integration in a click.ecommerce event tracking with Google Analytics 4dedicated support for setting it up correctly
Datalayer Configuration
Inject in ThemeWebhook Configuration

Installed with

AB4.9(15)Wascer Tracking5.0(1)

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureABWascer Tracking
Detected stores685(ahead)as of Nov 3, 202624as of Nov 3, 2026
Net store change, 28 days+15estimated0estimated
Stores added, 28 days15new and returningNot enough data
Big-brand share11%of stores of known sizeNot enough data
Top store categoriesApparel & Accessories, Health & Beauty, Home & GardenApparel & Accessories, Health & Beauty, Electronics
Top store countriesUnited States, India, United KingdomBrazil

Reviews

MeasureABWascer Tracking
App Store rating4.9 ★5.0 ★(ahead)
App Store reviews15(ahead)1
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureABWascer Tracking
Free planNot listedNot listed
Lowest paid monthly planNo monthly plan listedNo monthly plan listed
Longest free trialNot listedNot listed
Plans listedNot publishedNot published

Listing

MeasureABWascer Tracking
Shopify category rank#14(ahead)in Analytics#249in Analytics
Shopify App Charts#3 on Rookies in AnalyticsNot on this week’s charts
Built for ShopifyYesNo
LaunchedDec 9, 2025Aug 22, 2025
Languages1English1Portuguese (Brazil) This app is not translated into English
DeveloperConversionABSourei Digital Services

FAQ

AB and Wascer Tracking: common questions

Which is more popular, AB or Wascer Tracking?
AB is detected on 29× as many Shopify stores as Wascer Tracking: 685 vs 24 as of Nov 3, 2026.
Which has better reviews, AB or Wascer Tracking?
On the Shopify App Store: AB 4.9 from 15 reviews and Wascer Tracking 5.0 from 1 reviews.
What features does each app list that the other doesn’t?
AB lists 14 the others don’t mention, such as Activity tracking, AI insights, Analytics dashboard, Cohort analysis. Wascer Tracking lists 2 the others don’t mention, such as Checkout analytics, Notifications. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 3, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 3, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.