Tenpla ‑ A/B Testing for Japan vs ABSplitLab
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 4, 2026 for Tenpla, Oct 13, 2026 for ABSplitLab.
The short answer
- Only ABSplitLab lists a free plan. Paid plans start at $19/month for Tenpla and $19/month for ABSplitLab.
- ABSplitLab lists 9 features Tenpla’s listing doesn’t mention, including AI insights, Benchmarking, Checkout analytics.
Head to head
- Japan
Starter
- · First-party tracking and audiences
- · No limits on development stores
- · Page, template, theme, and URL tests
- · Up to 5 concurrent tests
Pro
- · First-party tracking and audiences
- · No limits on development stores
- · Page, template, theme, and URL tests
- · Up to 15 concurrent tests
Free
- · 1 active experiment
- · 1,000 visitors/month
- · Statistical significance testing
- · Test button color
- · Test description
- · Test product image
Starter
- · 5 active experiments
- · 50,000 visitors/month
- · All Free features included
- · Template testing
- · Test Split URL
Growth
- · 200,000 visitors/month
- · All Starter features included
- · Bayesian statistics
- · Checkout flow
- · Device analytics and audience targeting
- · Price testing
Scale
- · AI-powered suggestions
- · Advanced audience segmentation
- · All Growth features included
- · Custom CSS/JS
- · Multi-currency pricing
- · Unlimited experiments and visitors
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureTenpla helps merchants test storefront changes for Japan-focused conversion work. Create experiments for pages, product templates, themes, or Split URLs, keep visitors assigned to the same variant, and track first-party events through App Proxy. Use Japanese CRO playbooks, preview links, and winner application flows to move from idea to rollout without editing Liquid for each test.
Most A/B testing tools require a developer. ABSplitLab takes only 5 minutes to set up. Pick a test type, select your product, configure two variants, and start collecting data. The app handles visitor assignment, event tracking, and statistical analysis automatically. Results include conversion rates, revenue attribution, Bayesian probability, and confidence intervals.
- 特定の商品ページや固定ページのデザイン要素（画像、ボタン、テキスト）だけを変更し、そのページ内での最適なレイアウトや訴求ポイントを検証できます
- 商品ページやコレクションページのテンプレート自体を切り替えてテスト。同じテンプレートを使用するすべてのページで同時に効果検証を行い、効率的に改善できます。
- 本番公開前に、新しいテーマデザインの効果を一部のユーザーだけで安全にテスト。リニューアル時のリスクを最小限に抑え、確実な改善を実現します。
- 異なるURL（商品ページやLP）へのアクセスを自動で振り分け、どちらのデザインやオファーがより高い売上を生むかを直接比較検証できます。
- 13 visual test types: images, titles, prices, checkout flow, and more
- Zero-flicker tracking snippet under 2KB with no impact on store speed
- Bayesian statistics and AI-powered test suggestions for smarter decisions
- Audience targeting by device, location, UTM source, and customer tags
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Tenpla |  ABSplitLab |
|---|---|---|
| Detected stores | 5 | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Food, Beverages & Tobacco, Apparel & Accessories, Baby & Toddler | Not published |
| Top store countries | Japan | Not published |
Reviews
| Measure | Tenpla | ABSplitLab |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Tenpla | ABSplitLab |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $19/month | $19/month |
| Longest free trial | Not listed | 3 days |
| Plans listed | 2 | 4 |
Listing
| Measure | Tenpla | ABSplitLab |
|---|---|---|
| Shopify category rank | #664(ahead) | #908 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jan 16, 2026 | May 1, 2026 |
| Languages | 1 | 9 |
| Developer | みせすけ | MyDeveloper |
FAQ
Tenpla and ABSplitLab: common questions
- Is Tenpla or ABSplitLab cheaper?
- Only ABSplitLab lists a free plan. Paid plans start at $19/month for Tenpla and $19/month for ABSplitLab. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Tenpla lists 3 the others don’t mention, such as Abandoned cart, Custom dashboards, Session replay. ABSplitLab lists 9 the others don’t mention, such as AI insights, Benchmarking, Checkout analytics, Cohort analysis. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 4, 2026 for Tenpla, Oct 13, 2026 for ABSplitLab; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 4, 2026 for Tenpla, Oct 13, 2026 for ABSplitLab. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.