BOGOS: Free Gift Bundle Upsell vs Gift Box • Free Gift Purchase
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.
The short answer
- BOGOS is detected on 7.3× as many Shopify stores as Gift Box • Free Gift Purchase: 11,584 vs 1,595 as of Nov 8, 2026.
- On the Shopify App Store: BOGOS 5.0 from 4,643 reviews and Gift Box • Free Gift Purchase 4.9 from 231 reviews.
- Both list a free plan. Paid plans start at $29.99/month for BOGOS and $29.99/month for Gift Box • Free Gift Purchase.
- BOGOS lists 39 features Gift Box • Free Gift Purchase’s listing doesn’t mention, including AI recommendations, BOGO, Build a box.
Head to head
Free gifts, buy x get y, bogo, gift with purchase, buy 2 get 1
Automatically add gift card, wrap or free gift with purchase
- United States
- Australia
- United Kingdom
- United States
- Australia
- United Kingdom
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 30 free orders lifetime by BOGOS
- · BOGO, BXGY & free gift with purchase
- · Custom bundle, mix and match
- · Frequently bought together
- · Live chat, video & email support
- · Progress bar, announcement bar
Basic
- · AI Assistant
- · All features in Free Plan
- · Bundle builder (build a box)
- · Integration
- · Multiplier gifts
- · Only for Shopify Basic stores
Grow
- · All features in Basic Plan
- · For Grow/Shopify/Professional stores
Plus
- · All premium features
- · Checkout upsell
- · Comprehensive support with priority
- · Headless/Hydrogen API
- · Only for Shopify Plus stores
Trial & Dev
- · All features
- · For development stores
- · For trial stores
Growth
- · 60-day money-back guarantee
- · Automatically add gifts to cart
- · Buy X get Y
- · Chat & email support
- · Four types of gift offers
- · Multi-language
Scale
- · 60-day money-back guarantee
- · Automatically add gifts to cart
- · Buy X get Y
- · Chat & email support
- · Four types of gift offers
- · Multi-language
Advanced
- · 60-day money-back guarantee
- · Automatically add gifts to cart
- · Buy X get Y
- · Chat & email support
- · Four types of gift offers
- · Multi-language
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureAn easy-to-use app for creating BOGO, free gifts with purchase, bundles, discounts, and upsells. Over 12 years, 95K+ brands have trusted BOGOS to run offers seamlessly at scale, get more orders, and elevate shopping experience. All widgets are fully customizable and built to convert. BOGOS supports POS, Headless API, auto-sync inventory, targeting, translation, and subscription.
Unlock the power of free gifts to boost sales and loyalty. Our app lets you easily create custom gift offers—like BOGO, Buy X Get Y, or free shipping—without coding or design skills. Set your rules, add a message, and launch your campaign in minutes.
- Powerful offers: BOGO, Free Gift With Purchase, Product Bundles, Volume Discount
- Advanced custom rules: specific URL, location, order history, and customer tag
- Two ways to offer gifts & discounted products: auto add to cart or gift slider
- Gain insights to optimize offer performance with real-time analytics
- Free Gifts – Motivate your customers to spend more by offering free gifts
- Gift Rules – Set your rules like spend $X in collection Y or buy product Z
- Gifts in Cart – Free gifts are automatically added to the cart
- Discount Compatibility – Customers can enjoy both free gifts and a discount code
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  BOGOS |  Gift Box • Free Gift Purchase |
|---|---|---|
| Detected stores | 11,584(ahead) | 1,595 |
| Net store change, 28 days | +253 | −40 |
| Stores added, 28 days | 519(ahead) | 37 |
| Big-brand share | 22% | 23% |
| Top store categories | Health & Beauty, Apparel & Accessories, Home & Garden | Health & Beauty, Apparel & Accessories, Home & Garden |
| Top store countries | United States, Australia, United Kingdom | United States, Australia, United Kingdom |
Reviews
| Measure | BOGOS | Gift Box • Free Gift Purchase |
|---|---|---|
| App Store rating | 5.0 ★(ahead) | 4.9 ★ |
| App Store reviews | 4,643(ahead) | 231 |
| New reviews, 28 days | 171(ahead) | 2 |
| Reviewers a year or more in | 9% | 36%(ahead) |
Pricing
| Measure | BOGOS | Gift Box • Free Gift Purchase |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $29.99/month | $29.99/month |
| Longest free trial | 7 days | 3 days |
| Plans listed | 4 | 4 |
Listing
| Measure | BOGOS | Gift Box • Free Gift Purchase |
|---|---|---|
| Shopify category rank | #1 | #8 |
| Shopify App Charts | #62 on the Shoplist 100 | #4 in Gifts - Other |
| Built for Shopify | Yes | Yes |
| Launched | Dec 17, 2014 | Apr 9, 2019 |
| Languages | 5 | 6 |
| Developer | BOGOS | Digismoothie |
Switching movement
11 stores dropped one and added the other in the last 180 days
FAQ
BOGOS and Gift Box • Free Gift Purchase: common questions
- Which is more popular, BOGOS or Gift Box • Free Gift Purchase?
- BOGOS is detected on 7.3× as many Shopify stores as Gift Box • Free Gift Purchase: 11,584 vs 1,595 as of Nov 8, 2026.
- Is BOGOS or Gift Box • Free Gift Purchase cheaper?
- Both list a free plan. Paid plans start at $29.99/month for BOGOS and $29.99/month for Gift Box • Free Gift Purchase. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, BOGOS or Gift Box • Free Gift Purchase?
- On the Shopify App Store: BOGOS 5.0 from 4,643 reviews and Gift Box • Free Gift Purchase 4.9 from 231 reviews.
- What features does each app list that the other doesn’t?
- BOGOS lists 39 the others don’t mention, such as AI recommendations, BOGO, Build a box, Bulk pricing. Gift Box • Free Gift Purchase lists 10 the others don’t mention, such as Analytics, Auto-entry, Branding, Conversion tracking. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Are stores switching between BOGOS and Gift Box • Free Gift Purchase?
- 11 stores dropped one and added the other in the last 180 days. Which stores, and in which direction, is in Shoplist.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.
Keep comparing
More matchups
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.