BSS B2B Wholesale Pricing vs Clay • B2B Wholesale Pricing
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.
The short answer
- BSS B2B Wholesale Pricing is detected on 1.4× as many Shopify stores as Clay • B2B Wholesale Pricing: 996 vs 694 as of Nov 8, 2026.
- On the Shopify App Store: BSS B2B Wholesale Pricing 4.9 from 1,204 reviews and Clay • B2B Wholesale Pricing 5.0 from 289 reviews.
- Both list a free plan. Paid plans start at $29/month for BSS B2B Wholesale Pricing and $25/month for Clay • B2B Wholesale Pricing.
- Clay • B2B Wholesale Pricing lists 23 features BSS B2B Wholesale Pricing’s listing doesn’t mention, including Analytics, Applications, Auto-sync.
Head to head
All-in-one B2B Wholesale Solution: Custom Pricing, VAT, Form..
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
FREE PLAN
- · 1 Custom Pricing rule on live stores
- · 1 registration form on live stores
- · Basic B2B Price
- · Basic B2B Registration management
- · Free development store available
- · Free support for standard setup
ESSENTIAL PLAN
- · Add internal notes to B2B accounts
- · Auto-tag wholesale customers on approval
- · Check EU/UK VAT, ABN, GST IDs on forms
- · Review and approve B2B applications
- · Tag and track wholesale-only orders
- · Unlimited Custom Pricing rules
ADVANCED PLAN
- · Add extra fees and support net terms
- · Advanced B2B pricing controls
- · Control pack with quantity increments
- · Define wholesale-only shipping rates
- · Mark B2B customers TAX-exempt on cart
- · Set customer-specific custom pricing
PLATINUM PLAN
- · All Advanced plan features, plus:
- · Apply B2B prices at Shopify POS
- · Build smart forms with conditional logic
- · Bulk import and export complex pricing
- · Check US EIN tax IDs on signup forms
- · Create custom price lists per customer
Free
- · Accept file uploads for TAX ID, logos
- · Create custom B2B registration form
- · Create wholesale pricing and discounts
- · Get live chat and call support
- · Manual or auto-tag and approve customers
- · Send email alerts from your own domain
Matte
- · All Free plan features
- · Apply percentage or fixed amount off
- · Create company accounts (Shopify B2B)
- · Set min/max order limits by amount/qty
- · Set prices in bulk using CSV upload
- · Set prices independent of retail prices
Gloss
- · All Matte plan features
- · Create manual draft wholesale orders
- · Enable wholesale discounts on POS
- · Route B2B orders to a inventory location
- · Set B2B prices based off your cost price
- · Set NET payment terms
Luster
- · Accept draft orders from B2B customers
- · All Gloss plan features
- · Display quick order form
- · Display tax inclusive/exclusive prices
- · Set min/max/qty increments for products
- · Set wholesale prices up to 100K SKUs
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureBSS B2B Wholesale Solution centralizes your wholesale operations with custom pricing, volume discounts, and price lists by customer group. Capture and qualify business buyers with flexible registration and multi-step forms, enforce order limits, net terms, and quantity rules, and control tax display. Public APIs and Shopify POS integration let you apply B2B pricing seamlessly across online and in-store sales.
Clay adds wholesale to the store you already run. Create a B2B signup form that matches your store, then approve wholesale buyers into customer groups. Give each wholesale group its own B2B prices, discounts and volume breaks, shown through checkout. Set a wholesale order minimum, plus min, max and case-pack sizes per product. Offer B2B Net 30 terms, B2B shipping rates and a wholesale quick order form.
- Wholesale b2b pricing solution with custom pricing, tiered pricing, bulk pricing
- Wholesale b2b registration form for wholesalers only
- B2B wholesale quantity breaks, minimum quantity, minimum order, order limit
- B2B wholesale tax display includes automated tax exempt, VAT exempt, EU taxes
- Registration form: Create a B2B signup form that looks just like your store
- Wholesale pricing: Set prices linked to your retail prices or independent of it
- Quantity pricing: Offer volume pricing and discounts to incentivise B2B buyers
- Customer groups: Create different tiers and groups to maximise profits & loyalty








All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | BSS B2B Wholesale Pricing | Clay • B2B Wholesale Pricing |
|---|---|---|
| Detected stores | 996(ahead) | 694 |
| Net store change, 28 days | −23 | −11 |
| Stores added, 28 days | 3 | 13(ahead) |
| Big-brand share | 9% | 6% |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Health & Beauty, Food, Beverages & Tobacco, Home & Garden |
| Top store countries | United States, Germany, United Kingdom | United States, United Kingdom, Canada |
Reviews
| Measure | BSS B2B Wholesale Pricing | Clay • B2B Wholesale Pricing |
|---|---|---|
| App Store rating | 4.9 ★ | 5.0 ★(ahead) |
| App Store reviews | 1,204(ahead) | 289 |
| New reviews, 28 days | 16 | Not enough data |
| Reviewers a year or more in | 14%(ahead) | 2% |
Pricing
| Measure | BSS B2B Wholesale Pricing | Clay • B2B Wholesale Pricing |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $29/month | $25/month(ahead) |
| Longest free trial | 14 days | 7 days |
| Plans listed | 4 | 4 |
Listing
| Measure | BSS B2B Wholesale Pricing | Clay • B2B Wholesale Pricing |
|---|---|---|
| Shopify category rank | #8 | #5(ahead) |
| Shopify App Charts | #6 in Wholesale | #11 in Wholesale |
| Built for Shopify | Yes | Yes |
| Launched | Sep 18, 2020 | Nov 11, 2024 |
| Languages | 5 | 1 |
| Developer | BSS B2B Solutions | Clay Commerce |
Switching movement
1 store dropped one and added the other in the last 180 days
FAQ
BSS B2B Wholesale Pricing and Clay • B2B Wholesale Pricing: common questions
- Which is more popular, BSS B2B Wholesale Pricing or Clay • B2B Wholesale Pricing?
- BSS B2B Wholesale Pricing is detected on 1.4× as many Shopify stores as Clay • B2B Wholesale Pricing: 996 vs 694 as of Nov 8, 2026.
- Is BSS B2B Wholesale Pricing or Clay • B2B Wholesale Pricing cheaper?
- Both list a free plan. Paid plans start at $29/month for BSS B2B Wholesale Pricing and $25/month for Clay • B2B Wholesale Pricing. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, BSS B2B Wholesale Pricing or Clay • B2B Wholesale Pricing?
- On the Shopify App Store: BSS B2B Wholesale Pricing 4.9 from 1,204 reviews and Clay • B2B Wholesale Pricing 5.0 from 289 reviews.
- What features does each app list that the other doesn’t?
- BSS B2B Wholesale Pricing lists 6 the others don’t mention, such as Approve requests, Discount codes, Email verification, Order limits. Clay • B2B Wholesale Pricing lists 23 the others don’t mention, such as Analytics, Applications, Auto-sync, Bulk processing. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Are stores switching between BSS B2B Wholesale Pricing and Clay • B2B Wholesale Pricing?
- 1 store dropped one and added the other in the last 180 days. Which stores, and in which direction, is in Shoplist.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.
Keep comparing
More matchups
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.



























