Which app has more detected Shopify stores, AB : Google Analytics 4 (GA4) or GroPulse GTM & Data Layer?
GroPulse GTM & Data Layer has the larger detected footprint with 6,595 detected stores.
AB : Google Analytics 4 (GA4) vs GroPulse GTM & Data Layer
Adoption, reviews and pricing compared with real detection data: detected stores, review volume, pricing, top categories, countries and momentum.
Both: AnalyticsBoth: Apparel & AccessoriesBoth: Home & GardenBoth: Health & Beauty
Quick answer
As of Oct 30, 2026, AB : Google Analytics 4 (GA4) is detected on 290 Shopify stores vs 6,595 for GroPulse GTM & Data Layer.
Side by side
Adoption, reviews, and pricing
| Signal | AB : Google Analytics 4 (GA4) | GroPulse GTM & Data Layer |
|---|---|---|
| Detected stores | 290 | 6,595 |
| Reviews | 15 reviews | 75 reviews |
| Rating | 4.9 | 4.8 |
| Pricing | Free | Free plan available |
| Top categories | Apparel & Accessories, Home & Garden, Health & Beauty | Apparel & Accessories, Home & Garden, Health & Beauty |
| Top countries | United States, United Kingdom | United States, United Kingdom |
| 28-day net stores | 0 | −63 |
FAQ
Comparison notes
Does Shoplist show exact merchants switching between AB : Google Analytics 4 (GA4) and GroPulse GTM & Data Layer?
The public page shows the aggregate switching count when Shoplist detects brands that dropped one app and added the other in the last 180 days. Store identities and direction stay behind signup.
What data powers these Shopify app comparisons?
Shoplist compares public storefront detections, Shopify App Store review data, pricing posture, category and country distributions, and the 28-day net store change for each app when available.