
Web Optic
About Web Optic
At Web Optic, we build all of our online stores using Shopify because it’s easy to use for both customers and store owners, and it consistently delivers high conversion rates. We work with a variety of Shopify clients, from small catalogue brands to large wholesalers.
Additional Services
- Product photography
- 3D modelling
- Product and collection setup
- Store build or redesign
- Theme customization
- International expansion
- Site performance and speed
- Wholesale/B2B
- Business strategy guidance
- Custom domain setup
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- Analytics and tracking
- Sales channel setup
- Systems integration
- Troubleshooting
- Website audit and optimization strategy
- Logo and visual branding
- Custom apps and integrations
- Video and illustrations
- Website and marketing content
- Product descriptions
- Conversion rate optimization
- Checkout upgrade
Contact
Industries
Headquarters
Languages
Pricing Info
Our Projects & Clients

V4 Wood Flooring
V4 supply engineered wood and parquet flooring across the UK, offering plank, herringbone, chevron and vinyl-click options with a focus on responsibly sourced timber and design choice for residential and commercial interiors. Their collections run from traditional oak to contemporary finishes, and they support projects with free samples and a large, national retailer network.
Industry
Furniture
V4
Furniture

Peppermill Interiors
Peppermill Interiors supply a broad range of home and commercial furniture from their showroom in Staffordshire. They specialise in indoor, outdoor and vintage-inspired pieces for homes, pubs, restaurants and cafés, offering tables, chairs, lighting and bespoke items that blend industrial and classic styles.
Industry
Furniture
Peppermill Interiors
Furniture

Honey's Real Dog Food
Honey’s Real Dog Food provide fresh, vet-formulated raw diets delivered across the UK. Their recipes use certified organic, free range and wild meat with chemical-free vegetables sourced from small British farms, and they back every order with personalised nutritional support from their in-house healthcare team.
Industry
Animals & Pet Supplies
Honey's Real Dog Food
Animals & Pet Supplies

HMN24
HMN24 are the world’s first nutrition brand guided by neuroscience and chronobiology, pioneering a revolutionary approach to circadian modulation, arousal state regulation and fatigue management.
Industry
Health & Beauty
HMN24
Health & Beauty

Beyond Shakers
Beyonds shakers, bottles and lifting gear are the perfect match for anyone that embraces an active lifestyle. A refined design makes their bottles look and feel excellent, whilst the finely crafted construction means that it will outlast the competition; just like you.
Industry
Sporting Goods
Beyond Shakers
Sporting Goods
Reviews
6 of 10 reviews shown.
PAFCLASSIC®
1/28/2026
Really pleased with Web Optic services sorting out some serious coding issues on ou shopify theme. They really understood straight away what we needed and solved critical issues, as well as some other ones along the way. We will now make them ou fist port of call for a complete web re-design as have shown real profesionnalism.
Chrome Trader
7/11/2025
Ben and his team did an excellent job migrating our old website from a Magento 1 platform to a modern, fully functional Shopify site. The process was smooth and professional from start to finish. Highly recommended!
MACCLANDSCAPES
6/23/2025
Weboptic did an exceptional job at redesigning our website. Ben was great at listening to our requirements and delivering on his promises. He went above and beyond for us i couldn't recommend him enough. We were very impressed by the end result. Huge Thank you to the weboptic it has been brilliant to work with you guys - highly recommended!!
Langholm Distillery
5/30/2025
Great Company, friendly and really listen to to your ideas. Bring good up to date ideas as well. Very pleased.
Colour Swatches
5/29/2025
Ben and the team at Web Optic have been brilliant. They have set up everything for my website and now its super simple for me to manage going forward. Nothing was too much trouble and they are always on hand if I have any questions. I would absolutely recommend them and their services!