Softlimit
About Softlimit
Softlimit custom builds and optimizes websites for brands on Shopify & Shopify Plus. From personalized growth recommendations to purposeful design choices, we build intuitive and engaging online stores, designed to convert! We provide growth strategy and support as well
Additional Services
- Store build or redesign
- Theme customization
- Site performance and speed
- Wholesale/B2B
- Custom domain setup
- Troubleshooting
- Website audit and optimization strategy
- Custom apps and integrations
- Checkout upgrade
Contact
Industries
Headquarters
Languages
Pricing Info
Our Projects & Clients
Polyvinyl Records
Softlimit migrated Polyvinyl Records from a legacy CMS to a unified Shopify store for both D2C & B2B. We designed targeted artist pages with merch, tour dates, and music videos and built a custom bundle feature for fans to shop. Within one week of launch, Polyvinyl Records is seeing improved real-time sales analytics with Shopify and seamless conversions of pre-order sales for their latest album r
Industry
Media
Polyvinyl Record Co.
Media
Verb
Softlimit relaunched the Verb US & Canadian stores on our Core Theme in just 8 weeks, boosting page load speed by 52% immediately after launch. Additionally, as part of the project’s tech stack optimization, we integrated Rebuy on site for a staggering 69X ROI and 14% lift in AOV within first 30 days!
Industry
Health & Beauty
Verb Products
Health & Beauty
The Perfect Jean
Since launching The Perfect Jean’s original site in 2019, Softlimit has been a key partner in their rapid growth. With two website iterations, deep performance optimization, and an ongoing CRO and A/B testing program, we've helped drive continuous success. Now, with a third design refresh on the horizon, our collaboration continues to evolve, ensuring TPJ stays ahead in a competitive market.
Industry
Apparel & Accessories
The Perfect Jean
Apparel & Accessories
Misen
Softlimit has been a trusted partner to Misen for the past eight years. During Misen’s early high-growth stage, Softlimit provided scalable landing page design services and A/B testing to optimize performance. Following a leadership change in 2024, Softlimit continues to play a key role in ongoing site improvements. With a focus on theme performance and lightning-fast site speed, we help maximize
Industry
Home & Garden
Misen
Home & Garden
I and Love and You
Softlimit transformed new brand assets into a refreshed, mobile-first optimized design with a subscription-focused PDP, enhanced visual navigation, and brand education. Other agency efforts include ongoing accessibility compliance in partnership with Level Access, resolving critical issues month over month.
Industry
Animals & Pet Supplies
I and love and you
Animals & Pet Supplies
Reviews
6 of 20 reviews shown.
Polyvinyl Record Co.
3/6/2025
Softlimit are a valued partner to us. They listened to all of the specific and custom requirements we had and then custom built and themed our Shopify store and website to our exact specs and needs. We're continuing to work with Softlimit long term as our ongoing Shopify partner!
v1 Distil Union
10/23/2018
Ben and the team at Softlimit were super responsive when I reached out to them with a very random request. They were easily able to understand what our site needed, and completed the work quickly and thoroughly. Such a relief and a delight! I'll definitely reach out to them with future Shopify site fixes and updates. A+ :)
v1 Distil Union
10/23/2018
Ben and the team at Softlimit were super responsive when I reached out to them with a very random request. They were easily able to understand what our site needed, and completed the work quickly and thoroughly. Such a relief and a delight! I'll definitely reach out to them with future Shopify site fixes and updates. A+ :)
Canal Plastics Center
12/21/2017
Ben and Softlimit have been amazing to work with! As a business based around detailed custom-made products, it was no easy task to build a site that could fit our needs. Ben and his team rose to the challenge and created a beautiful and functional design that has received tons of positive feedback from our customers. They pushed the platform to the limit and were able to do things that we thought weren't possible on Shopify. He has always been highly responsive and professional. We are very happy with Softlimit and would highly recommend them for Shopify design services.
Canal Plastics Center
12/21/2017
Ben and Softlimit have been amazing to work with! As a business based around detailed custom-made products, it was no easy task to build a site that could fit our needs. Ben and his team rose to the challenge and created a beautiful and functional design that has received tons of positive feedback from our customers. They pushed the platform to the limit and were able to do things that we thought weren't possible on Shopify. He has always been highly responsive and professional. We are very happy with Softlimit and would highly recommend them for Shopify design services.
La More Design
12/10/2017
Before we decided to work with Ben (Softlimit), we contacted more than 20 different companies/experts, but could not find the perfect match for our need. We are so glad that we chose Ben and it has been truly pleasure working with Ben and his team. Ben is extremely knowledgeable about shopify and quick in email responses. He discovers issues and resolves the problems without us asking him and guides us in the right direction and offers options that are exactly what we are looking for. Now the site is launched and we’ve decided to retain Ben and his team as our development partner. With his professional work and help, we know we are in good hands!