
Not Studio
About Not Studio
Not Studio is a London based creative agency specialising in e-commerce, branding, and content for the fashion and lifestyle industries. With an international portfolio of work, we solve digital problems for clients ranging from innovative start-ups to global brands.
Additional Services
- Content marketing
- Store settings configuration
- Product and collection setup
- Custom domain setup
- Video and illustrations
- Store migration
- Theme customization
Contact
Industries
Headquarters
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Pricing Info
Our Projects & Clients

Connolly
Not Studio designed and built an e-commerce site for Connolly, making their range of British heritage clothing and lifestyle goods available online for the first time. The site needed to reflect the brand’s unique editorial look and feel. The build included full custom design, multi-currency functionality and ERP integration, while emphasising the client's luxury content, film and imagery.
Category
Industry
Apparel & Accessories
Connolly
Apparel & Accessories

King & Tuckfield
Launched in 2016, King & Tuckfield focus on slow fashion, sustainable materials and a tailoring approach to shape and silhouette. Not Studio re-platformed them, migrating their content, sales history and product information from their existing Squarespace store, into a brand new custom built Shopify site which makes the most of their stunning imagery and sophisticated brand palette.
Category

Not Studio
Featured work

And Objects
And Objects is an interior accessories label renowned for its furniture and lighting that elegantly combine functionality with aesthetics. Not Studio completed a rebrand and built a bespoke e-commerce store for And Objects, with a focus on a refined brand identity and an immersive, editorial user experience to emphasise the product-centric and craft-centric ethos of the brand.
Category
Industry
Home & Garden
And Objects
Home & Garden

Haze Underthings
Founded, cut and sewn in London, Haze Underthings' mission is to redefine everyday women’s underwear, while seamlessly blending environmental stewardship with premium basics. Not Studio's store build focused on providing a premium look and feel—reflective of their beautiful product—in order to grow direct sales and attract the right caliber of wholesale stockists.
Category
Industry
Apparel & Accessories
Haze Underthings
Apparel & Accessories

Sneak in Peace
Sneak in Peace unearths & curates the most exclusive products, brands, people and stories from the sneakerverse. At the heart of Sneak in Peace is a highly curated feed of premium and luxury-tier sneakers and footwear. The feed allows users to explore, like, showcase and shop with our partner brands, all from a beautiful app-like interface, connecting luxury seekers to luxury sneakers.
Category
Industry
Apparel & Accessories
Sneak in Peace
Apparel & Accessories

Fernando Jorge
Fernando Jorge is a premium international Jeweller. Jorge’s collections have become contemporary classics. His work can be found in stores in cities around the world. Spanning the arenas of jewellery, art and fashion, his pieces captivate collectors and enthusiasts alike.
Industry
Apparel & Accessories
Fernando Jorge
Apparel & Accessories

Website Design for Pearl Paris: Merging Sustainability with Classic Elegance
Pearl Paris, a sustainable fashion brand that merges classic elegance with a 70s aesthetic, features a website designed to incorporate immersive landing pages that adaptively narrate each season’s story. Through meticulous design and engaging storytelling, the site creates an exceptional shopping experience that harmonizes digital interaction with tactile elements.
Category

Not Studio
Featured work
Reviews
6 of 12 reviews shown.
AKRO Fragrances
7/6/2020
It is a distinct pleasure for me to recommend Not Studio! They have been professional, comprehensive and competent throughout the process of our working together. We feel that we have established a relationship with them for years to come. The reaction to our web site has been overwhelmingly positive. Extra Special thanks to Chris at Not Studio!
AKRO Fragrances
7/6/2020
It is a distinct pleasure for me to recommend Not Studio! They have been professional, comprehensive and competent throughout the process of our working together. We feel that we have established a relationship with them for years to come. The reaction to our web site has been overwhelmingly positive. Extra Special thanks to Chris at Not Studio!
Friend or Faux
7/31/2018
Great service and support for Shopify, made it very user friendly! Good communication throughout both the set up and maintenance of our store(s).
Friend or Faux
7/31/2018
Great service and support for Shopify, made it very user friendly! Good communication throughout both the set up and maintenance of our store(s).
King & Tuckfield
7/11/2018
NOT STUDIO have the experience, speed and common sense to build beautiful, functional, targeted websites, within the brief. They know Fashion Retail more than anyone else. They have deployed hundreds of Shopify websites and they know the right plug-ins, SEO and content one needs. They are a dream to work with.
King & Tuckfield
7/11/2018
NOT STUDIO have the experience, speed and common sense to build beautiful, functional, targeted websites, within the brief. They know Fashion Retail more than anyone else. They have deployed hundreds of Shopify websites and they know the right plug-ins, SEO and content one needs. They are a dream to work with.