Boosting Email Conversion at NI Candle Supplies with Klaviyo

Expert

Category

Email marketing

After transitioning from MailChimp, NICS partnered with Blend to enhance their email marketing strategy and boost revenue. Given the dual B2C and B2B focus, Blend developed intricate email flows using Klaviyo. This strategic implementation significantly improved email conversion rates, skyrocketing from 0.31% to an impressive 30%.

NI Candle Supplies - Using Klaviyo to convert at 30% screenshot 1

Project Tags

B2C

revenue channel

email flows

Klaviyo

B2B