Custom Shopify storefront and rebrand for Gebruiktspeelgoed.nl, a second-hand toys & games brand with complex LEGO product data. • Custom UX/UI & complete rebranding • Shopify store redesign and launch • Multilingual catalog setup • Deep search filters for large inventory • Custom Bricklink API integration • 1,500+ LEGO items synced • Technical SEO & GEO optimization • +80% organic reach growth