Innovative Store Design for Field Company: Elevating the Cast Iron Pan Experience

Expert

Hidden Gears

Category

Store build or redesign

Field Company represents a new classic American brand that specializes in selling the lightest, smoothest, and finest cast iron pan available. In collaboration with typography expert POLY, we developed an extensible design system that enhances the shopping experience for direct consumers while providing in-depth educational content that explores both the art and science of cuisine.