Helium Customer Fields is your one-stop shop to collect and manage customer data. Create unique registration forms for different customer groups, and collect first-party data from customers such as birthday, pet's name, VAT/Tax ID, etc. All customer data is synced with Shopify fields and customer metafields. Personalize forms with rules and variables, or add customer tags automatically based on first-party data. Use our integrations to sync customer data with your business/marketing tools.

Shopify Forms lets you easily add a form to your store, so you can convert visitors into leads and, eventually, sales. Create inline and pop-up forms to collect wholesale leads, subscriber signups, and essential business information. Add colors and images that match your store’s branding, incentivize with discounts, and translate your forms into different languages. Use submission data to build customer profiles and personalize engagement. Plus, analyze performance metrics to learn and improve.