Go beyond the basics with the Klaviyo marketing app. New stores get a guided setup — sign-up form, welcome email, and abandoned-checkout flow — without leaving Shopify Admin. Unify data from 350+ integrations and boost marketing performance with campaigns, smart segmentation, and automated workflows from Klaviyo’s AI Agents. Over 117k brands use Klaviyo and Shopify to grow faster with personalized emails, SMS, WhatsApp messages, and marketing automation tools that turn browsers into buyers.

Run a wholesale store on any plan, no Plus upgrade needed. New customers register, you approve or decline them manually or automatically by customer tag. Until approved, visitors see your custom message instead of prices and Add to Cart buttons, and locked pages redirect to login. Collect company name, VAT number or phone with unlimited custom registration fields. Email alerts notify admins about new sign-ups and let customers know when approved. Works with both new and legacy customer accounts.

Shopify Forms lets you easily add a form to your store, so you can convert visitors into leads and, eventually, sales. Create inline and pop-up forms to collect wholesale leads, subscriber signups, and essential business information. Add colors and images that match your store’s branding, incentivize with discounts, and translate your forms into different languages. Use submission data to build customer profiles and personalize engagement. Plus, analyze performance metrics to learn and improve.

Form Builder lets you create unlimited custom forms, including registration forms, contact forms, survey forms, wholesale order forms, multi-step forms, and Typeform-style forms for your Shopify store. With drag-and-drop design, Google reCaptcha, advanced conditional logic, and custom fields, building forms is easier than ever. Fully mobile-responsive, supports file uploads, and works with all Shopify themes. Track UTMs and customize every detail to match your brand.