Fether shows frequently bought together FBT bundles and related products using AI product recommendations from order history. Choose recommended products or build product bundles with product add-ons, mix and match, and cross-sell or upsell offers. Show Customers Also Bought, You May Also Like, and post-purchase offers. Set up quantity breaks, volume discounts, BOGO, Buy X Get Y, and free gifts. Customize product pages and mobile-friendly widgets, and run flash sales with countdown timers.

Inbox puts an AI-powered sales associate on your storefront. Buyers can ask questions and get help finding the right products from your catalog. When buyers sign in with Shop, your Inbox agent can personalize replies using their preferences and purchase history from across Shopify. Run Inbox with or without the agent. Inbox learns from your catalog, policies, and store content while you control its tone, style, and rules.

Shopify Forms lets you easily add a form to your store, so you can convert visitors into leads and, eventually, sales. Create inline and pop-up forms to collect wholesale leads, subscriber signups, and essential business information. Add colors and images that match your store’s branding, incentivize with discounts, and translate your forms into different languages. Use submission data to build customer profiles and personalize engagement. Plus, analyze performance metrics to learn and improve.