Anyone can display a trust badge, but the TrustedSite badges are earned and backed by real verification. TrustedSite, formerly McAfee SECURE, monitors your store for security issues, validates your business information, and awards earned certifications that shoppers can trust and verify. Display earned trust badges throughout your shopping journey to reduce buyer hesitation, strengthen credibility, and help turn more visitors into customers, resulting in increased sales.

Wishlist Plus enables your shoppers to save favorites and return to them later. Comes with powerful APIs to customize wishlists and integrates with leading email services to send price drop and restock alerts. Helps shoppers organize products into multiple wishlists and share them via emails, SMS, and socials. Supports anonymous wishlists. Comes with detailed reports on shopper behavior. Includes a new Customer Accounts extension for easy tracking of all wishlists and browsing activity.

Go beyond the basics with the Klaviyo marketing app. New stores get a guided setup — sign-up form, welcome email, and abandoned-checkout flow — without leaving Shopify Admin. Unify data from 350+ integrations and boost marketing performance with campaigns, smart segmentation, and automated workflows from Klaviyo’s AI Agents. Over 117k brands use Klaviyo and Shopify to grow faster with personalized emails, SMS, WhatsApp messages, and marketing automation tools that turn browsers into buyers.

Preorder manager to hype presales on new product launches. Never miss sales with waitlists on sold out products, back in stock notifications & restock alerts. Out of stock products go on D2C, B2B preorder or backorder. Add a preorder button & notify me button on product pages with partial payments, split payment pre-orders with automatic discounts, presale order limits, order tagging, stylish pre-order badges, automated pre order email & restock alerts, shipping dates, pre-orders countdown timer

Add a "Notify me" button in minutes to enable automatic back in stock email or SMS alerts when you restock. Maximize sales by capturing demand before you have inventory with the preorder feature. Show AI powered in-stock recommendations for out of stock products. Customize to match your site’s theme. Automate back in stock and restock alerts via your ESP or SMS platform. Advanced inventory control capabilities like batch alert send, coming soon alerts and analytics to track popular products.