The majority of shoppers don’t make a purchase on the first visit to your store. AdRoll brand awareness ads find new ideal customers. AdRoll retargeting ads bring shoppers back to purchase again and again. Using over a decade of data and machine learning, our full-funnel multi-channel advertising solution is proven to generate awareness, deepen interest and drive outcomes with tools for identifying the right audience, building and optimizing campaigns and attributing cross-channel impact.

Wishlist Plus enables your shoppers to save favorites and return to them later. Comes with powerful APIs to customize wishlists and integrates with leading email services to send price drop and restock alerts. Helps shoppers organize products into multiple wishlists and share them via emails, SMS, and socials. Supports anonymous wishlists. Comes with detailed reports on shopper behavior. Includes a new Customer Accounts extension for easy tracking of all wishlists and browsing activity.

Make storewide announcements, capture emails & phone numbers, recover carts, and boost revenue with beautiful popups, smart bars, banners, and gamified campaigns that blend seamlessly into any Shopify theme. A clean and intuitive editor makes customizing your designs a breeze. Lightning-fast performance (<50ms load) and real human support in under 2 minutes, 24/7. Trusted by thousands of merchants and Built for Shopify.

Boost your sales with seamless social commerce. Create and publish shoppable posts, stories, and reels across Instagram, Facebook, TikTok, Pinterest, X (Twitter), and Threads. By allowing customers to shop and pay through Shopify checkout directly within their favorite apps, you remove friction and increase conversions. Plus, save time with integrated scheduling and publishing tools that simplify your entire social strategy.

Every abandoned cart has a reason — MIDA shows you exactly what it is. Watch real shopper journeys from first click to checkout with live recording, replays & filters, and see where they hesitate and drop off. A multilingual AI Assistant reads every session and tells you what to fix first. Revenue heatmaps reveal which clicks make money; conversion maps show what truly sells. Running ads? MIDA blocks bots and flags errors, dead searches & funnel drop-offs before they cost you sales.